Website for Our Client's Photography Business

Website Brief for Our Client's Photography Business
Client:

Our client, a professional photographer specializing in engagements, weddings, and maternity shoots.

Main Goal: The website's primary goal is to showcase our client's photography work and offer their services to a targeted audience.

Target Audience: The site is designed for soon-to-be engaged couples, soon-to-be married couples, and soon-to-be moms. This demographic is highly motivated to find a photographer whose style and vision match their own.

Website Outline:

Landing Page:

Business Name and Mission Statement: Prominently featured to immediately convey our client's brand and values.
Social Media Links: Easily accessible links to our client's social media profiles to foster further engagement and showcase more of their work.

Navigation Tabs: Including About, Portfolio, Investment, FAQ, and a Contact Me section for inquiries and bookings. These tabs will navigate visitors through the website, offering insights into our client's services, showcasing their portfolio, detailing pricing, answering common questions, and providing a direct contact method.

Service Offerings and Pricing: As visitors scroll, they'll encounter images linked to package pricing for various services such as maternity, engagement, wedding, and boudoir photography. These links will direct visitors to the Investment tab for more detailed information.

Contact Us Section: Positioned at the bottom or as a floating feature, this section is crucial for directing potential clients to inquire or book services. It may also serve as a means to collect emails for a mailing list.

Design Aesthetic: The website will have a light and elegant vibe, appealing to our client's target demographic and reflecting the quality and style of their photography.

Timeline: The goal is to launch the website as soon as possible. While not in a rush, our client wishes for the website to be operational promptly to start attracting and booking clients.

Design Inspiration: Our client has provided a reference website (www.daniellelovephotography.com) as a close representation of the desired look and feel for their own site, though with unique elements to distinguish their brand and offerings.