About this project
design-multimedia / logo-design
Open
*Design Objectives*
1. *Capture Attention:* Design an eye-catching layout, color scheme and graphics that stand out.
2. *Convey Professionalism:* Ensure a clean, elegant and sophisticated aesthetic.
3. *Communicate Brand Identity:* Incorporate logos, color palettes and typography consistent with the brand.
4. *Clear Information Display:* Organize name, title, contact information and social media handles for easy reference.
5. *Versatility:* Suitable for various industries and professions.
*Design Requirements*
1. *Size:* Standard 3.5 x 2 inches (89 x 51 mm) or specified dimensions.
2. *Resolution:* 300 DPI for high-quality printing.
3. *Color Mode:* cmyk for printing; rgb for digital versions.
4. *File Formats:* Vector (ai, eps, svg), raster (png, jpeg) and pdf.
5. *Typography:* Clear, readable fonts; custom or brand-specific fonts.
6. *Imagery:* Simple icons, logos or abstract graphics enhancing the design.
7. *Finishing Options:* Matte, glossy or spot varnish; single or double-sided.
*Design Considerations*
1. *Target Audience:* Understand industry, profession and personal style.
2. *Brand Guidelines:* Adhere to existing logos, color schemes and typography.
3. *Uniqueness:* Differentiate from competitors.
4. *Legibility:* Ensure text clarity, size and contrast.
5. *Cultural Sensitivity:* Avoid potentially offensive imagery or symbolism.
*Software*
1. Adobe Creative Suite (Photoshop, Illustrator, InDesign).
2. Sketch or Figma for digital designs.
3. Canva or similar graphic design platforms.
*Deliverables*
1. Final design files (vector, raster and PDF).
2. Source files for future edits.
3. Print-ready and digital versions.
Project overview
*Evaluation Criteria*
1. *Creativity*: Originality, innovation and visual appeal.
2. *Effectiveness*: Message clarity, audience resonance and brand alignment.
3. *Technical Quality*: Resolution, formatting and printability.
Category Design & Multimedia
Subcategory Logo design
Is this a project or a position? Project
Required availability Full time
Logo type Addition (A text-based logo in which a letter is replaced)
Project duration 1 to 3 months
Skills needed