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Como diretor criativo, lidero projetos de branding e identidade visual para empresas de médio e grande porte, com foco em marcas que buscam se diferenciar no mercado através de design com propósito e personalidade. Desenvolvemos soluções visuais que transcendem o lugar comum, priorizando impacto real sobre reconhecimento do mercado. Principais conquistas: Criação de identidades visuais autorais para empresas com faturamento acima de R$ 1,2M/ano Desenvolvimento de metodologia proprietária de branding 360º Construção de pipeline consistente de projetos de alto valor agregado Estabelecimento da marca como referência em design disruptivo no mercado brasileiro InPrice (UK) | Senior Brand Designer 2023 - 2024 | Peterborough, Cambridgeshire - Reino Unido Durante minha experiência internacional no Reino Unido, trabalhei no desenvolvimento de identidades visuais para o mercado europeu em um e-commerce com foco em multiprodutos. Esta vivência foi fundamental para o desenvolvimento da dualidade Brasil-UK que hoje caracteriza meu trabalho no OLVR Studio. Absorvi influências do design gráfico britânico e refinei minha estética, trabalhando com a complexidade de comunicar múltiplas categorias de produtos em uma única plataforma digital. Principais conquistas: Redesign completo da identidade visual da InPrice para mercado multiprodutos Desenvolvimento de campanhas para o mercado europeu com foco em diversidade de categorias Absorção da estética gótica e grunge que hoje marca meu trabalho autoral Experiência com regulamentações e padrões do mercado britânico para e-commerce Grupo Mater | Designer Sênior 2021 - 2023 | São Paulo, Brasil No Grupo Mater, a maior empresa de distribuição de materiais elétricos da América Latina, especializei-me no desenvolvimento de identidades visuais para um ecossistema complexo de marcas e produtos. Trabalhei com a identidade corporativa e comunicação visual para diferentes segmentos do setor elétrico, desde distribuidoras até fabricantes. Esta experiência solidificou minha expertise em sistemas de identidade robustos e escaláveis para grandes corporações. Principais conquistas: Liderança em projetos de comunicação visual para o maior grupo de distribuição de materiais elétricos da América Latina Desenvolvimento de sistemas de identidade para múltiplas divisões e marcas do grupo Gestão de projetos com orçamentos superiores a R$ 500K Mentoria de designers júniors e coordenação de equipes criativas AZ Acessórios | Designer Gráfico Pleno 2019 - 2021 | São Paulo, Brasil Na AZ Acessórios, empresa de e-commerce especializada em vendas de auto parts (peças automotivas), mergulhei profundamente no universo do comércio eletrônico automotivo. Trabalhei intensivamente com design aplicado a plataformas digitais, criando soluções visuais específicas para o nicho automotivo, sempre considerando as particularidades técnicas dos produtos e o comportamento específico do consumidor deste segmento. Principais conquistas: Especialização em design para e-commerce automotivo e plataformas digitais técnicas Desenvolvimento de campanhas sazonais que aumentaram conversão em 35% Criação de sistemas de comunicação visual específicos para o mercado de auto parts Implementação de processos ágeis de criação para demandas de marketing digital automotivo Experiência Anterior 2014 - 2019 | Diversos estúdios e agências Durante os primeiros anos da minha carreira, trabalhei em diversos estúdios e agências, desenvolvendo competências fundamentais em design gráfico, identidade visual e comunicação para marcas de diferentes portes e segmentos. Este período foi essencial para construir o repertório técnico e conceitual que hoje aplico em projetos de alta complexidade. Ao longo de mais de 10 anos de carreira, desenvolvi expertise sólida em design aplicado a marcas, com particular especialização no universo do e-commerce e comunicação digital, sempre mantendo foco na construção de identidades visuais que geram impacto real nos negócios dos clientes.","rating":4.8300000000000001,"ranking":86,"position":{"position":"hero","next":null,"name":"Hero","description":"Hero es el máximo nivel de los freelancers de Workana. Nos enorgulleces. Tu experiencia, responsabilidad y profesionalismo hacen que te destaques, por eso tienes los mejores beneficios. ¡Sigue brillando! Leer más","explain":"El freelancer HERO ha llegado al nivel máximo en Workana. Si necesitas a un experto, no busques más. Un freelancer Hero ha demostrado que su talento, servicio y compromiso son excelentes. Trabajar con ellos es un placer. Leer más"},"completed":50,"hourlyRate":{"rate":100,"currency":"BRL"},"badges":[{"type":"membership_premium","profile":"worker","active":true}],"shouldShowHireMeDialog":false},"profileUrl":"https://www.workana.com/freelancer/f249c706da3dcf04c7162303b9e61679","logoUrl":"https://cf.workana.com/logos/87753d7bf13e84469cc4fc193f4ac2b6/xu/FelipeOliveiraPotraitcopiar_160_160.jpg","truncatedCompanyDescription":"Sou FeOliver, designer gráfico multidisciplinar com mais de 10 anos de experiência, especializado em branding e identidade visual. 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