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Diseñadora y Desarrolladora WordPress
Junio 2023 – Actualidad
- Desarrollo de sitios web con WordPress en base a bocetos realizados con AI, Figma o Photoshop.
- Implementación de funcionalidades adicionales mediante plugins adecuados.
- Implementación y administración de servidores con los paneles Plesk Obsidian, cPanel y FastPanel.
- Optimización de rendimiento y seguridad de sitios web.
- Uso de Hooks, Filters, Custom Post Types y Custom Fields.
- Implementación de herramientas como WP-Rocket para mejorar la velocidad de carga de páginas.
- Uso de Git para el control de versiones de código en repositorios remotos de GitHub o Bitbucket.
- Integración de WordPress con HubSpot para mejorar la gestión de leads y automatización de marketing.
- Planificación y ejecución de campañas publicitarias en Facebook Ads, Google Ads y Bing Ads.
- Optimización SEO on-page para mejorar el posicionamiento en motores de búsqueda.
- Optimización SEO on-page con plugins como Yoast SEO, Rank Math y/o directo con código sin plugins.
- Diseño y planificación de estrategias de email marketing con GetResponse, Mailchimp, Mautic, Doppler.
- Implementación y mantenimiento de traducciones utilizando WPML con formato xliff.
- Uso de plugins como Polylang para gestionar contenido multilingüe.
- Generación de informes utilizando herramientas de análisis como Looker Studio, Hotjar, Zoho Pages Insights, Pagespeed Insights, Pingdom Tools, Crazy Egg, Google Analytics y Google Optimize.
- Análisis de datos y medición del rendimiento de campañas digitales.
- Utilización de Looker Studio para generar informes detallados.
- Uso de Hotjar, Crazy Egg, Zoho Pages Insights, Google Analytics y Microsoft Clarity para el seguimiento del comportamiento de los usuarios en el sitio web y el rendimiento de las páginas.
- Utilización de Pagespeed Insights y Pingdom Tools para evaluar la velocidad y rendimiento del sitio web.
- Implementación de Google Optimize para realizar pruebas A/B y mejorar la experiencia del usuario.
- Experiencia de trabajo de forma remota.

Trusted Translations, Inc.
Desarrolladora WordPress
Mayo 2021 – Mayo 2023
- Mantenimiento, soporte y diseño de todos los sitios web de la empresa bajo la metodología Kanban.
- Optimización y mantenimiento del posicionamiento web.
- Uso de Hooks, Filters, Custom Post Types y Custom Fields.
- Implementación y mantenimiento de traducciones con WPML en formato xliff.
- Envío de campañas de email marketing.
- Análisis de datos de sitios web, campañas de email y Ads.
- Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código.
- Estrategias SEO off-page: Link Building, content marketing y envío de contenido a directorios con alto DA.
- Experiencia de trabajo de forma remota con rastreador de horas de trabajo Jibble.

USIL Business School
Profesora
Junio 2022 – Octubre 2022
- Módulos de: Experiencia de usuario, Análisis Web, Sitios Web de los diplomados en Marketing Digital y Redes Sociales y Comercio Electrónico.

Rugertek S.A
Desarrolladora WordPress
Junio 2020 – Abril 2021
- Desarrollo de sitios web, e-commerce, LMS con WordPress a medida mediante bocetos realizados en Illustrator, Figma o Photoshop bajo la metodología Kanban.
- Implementación y administración de servidores con el panel Plesk Obsidian en droplet de Digital Ocean.
- Optimización de performance y seguridad.
- Maquetado en Vue.js con Vuetify de sistemas de gestión a medida en base a bocetos.
- Versionamiento de código con Git en repositorios remotos de GitHub.
- Implementación de sitios web WordPress con temas seleccionados por el cliente.
- Implementación de los plugins más relevantes como WPML, Woocommerce, WP-Rocket, Yoast SEO.
- Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código.
- Uso de Hooks, Filters, Custom Post Types y Custom Fields.

Grow Studio S.R.L
Desarrolladora WordPress
Septiembre 2019 – Mayo 2020
- Implementación de sitios web en WordPress con plantillas bajo la metodología Kanban.
- Implementación de funcionalidades con plugins acordes a la funcionalidad requerida.
- Optimización de performance y velocidad.
- Uso de Hooks, Filters, Custom Post Types y Custom Fields.
- Diseño y planificación de estrategias de email marketing con GetResponse, Hubspot, Mailchimp.
- Ejecución de campañas de Facebook dirigidas al segmento del sitio web integrando el píxel de Facebook.
- Planificación y ejecución de campañas con Google Ads.
- Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código.
- Estrategias SEO off-page: Link Building, content marketing y envío de contenido a directorios con alto DA.
- Diseño y planificación de publicaciones en redes sociales.
- Experiencia de trabajo de forma remota.

Amedida Group S.R.L | Desarrolladora WordPress | Septiembre 2018 – Agosto 2019
- Administración de WHM y WHMCS de cPanel bajo la metodología Scrum.
- Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código.
- Optimización de performance y velocidad.
- Implementación de los plugins más relevantes como WPML, WooCommerce, WP-Rocket.
- Diseño y planificación de estrategias de email marketing con GetResponse y HubSpot.
- Implementación y capacitación de uso del CRM HubSpot al departamento de marketing de otras empresas.
- Experiencia de trabajo de forma remota.

EDYDSI S.A
Webmaster
Octubre 2017 – septiembre 2018
- Diseño, desarrollo en Joomla, y mantenimiento de los sitios web de la empresa bajo la metodología Scrum.
- Administración de WHM y WHMCS de cPanel.","rawText":"Freelance Diseñadora y Desarrolladora WordPress Junio 2023 – Actualidad - Desarrollo de sitios web con WordPress en base a bocetos realizados con AI, Figma o Photoshop. - Implementación de funcionalidades adicionales mediante plugins adecuados. - Implementación y administración de servidores con los paneles Plesk Obsidian, cPanel y FastPanel. - Optimización de rendimiento y seguridad de sitios web. - Uso de Hooks, Filters, Custom Post Types y Custom Fields. - Implementación de herramientas como WP-Rocket para mejorar la velocidad de carga de páginas. - Uso de Git para el control de versiones de código en repositorios remotos de GitHub o Bitbucket. - Integración de WordPress con HubSpot para mejorar la gestión de leads y automatización de marketing. - Planificación y ejecución de campañas publicitarias en Facebook Ads, Google Ads y Bing Ads. - Optimización SEO on-page para mejorar el posicionamiento en motores de búsqueda. - Optimización SEO on-page con plugins como Yoast SEO, Rank Math y/o directo con código sin plugins. - Diseño y planificación de estrategias de email marketing con GetResponse, Mailchimp, Mautic, Doppler. - Implementación y mantenimiento de traducciones utilizando WPML con formato xliff. - Uso de plugins como Polylang para gestionar contenido multilingüe. - Generación de informes utilizando herramientas de análisis como Looker Studio, Hotjar, Zoho Pages Insights, Pagespeed Insights, Pingdom Tools, Crazy Egg, Google Analytics y Google Optimize. - Análisis de datos y medición del rendimiento de campañas digitales. - Utilización de Looker Studio para generar informes detallados. - Uso de Hotjar, Crazy Egg, Zoho Pages Insights, Google Analytics y Microsoft Clarity para el seguimiento del comportamiento de los usuarios en el sitio web y el rendimiento de las páginas. - Utilización de Pagespeed Insights y Pingdom Tools para evaluar la velocidad y rendimiento del sitio web. - Implementación de Google Optimize para realizar pruebas A/B y mejorar la experiencia del usuario. - Experiencia de trabajo de forma remota. Trusted Translations, Inc. Desarrolladora WordPress Mayo 2021 – Mayo 2023 - Mantenimiento, soporte y diseño de todos los sitios web de la empresa bajo la metodología Kanban. - Optimización y mantenimiento del posicionamiento web. - Uso de Hooks, Filters, Custom Post Types y Custom Fields. - Implementación y mantenimiento de traducciones con WPML en formato xliff. - Envío de campañas de email marketing. - Análisis de datos de sitios web, campañas de email y Ads. - Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código. - Estrategias SEO off-page: Link Building, content marketing y envío de contenido a directorios con alto DA. - Experiencia de trabajo de forma remota con rastreador de horas de trabajo Jibble. USIL Business School Profesora Junio 2022 – Octubre 2022 - Módulos de: Experiencia de usuario, Análisis Web, Sitios Web de los diplomados en Marketing Digital y Redes Sociales y Comercio Electrónico. Rugertek S.A Desarrolladora WordPress Junio 2020 – Abril 2021 - Desarrollo de sitios web, e-commerce, LMS con WordPress a medida mediante bocetos realizados en Illustrator, Figma o Photoshop bajo la metodología Kanban. - Implementación y administración de servidores con el panel Plesk Obsidian en droplet de Digital Ocean. - Optimización de performance y seguridad. - Maquetado en Vue.js con Vuetify de sistemas de gestión a medida en base a bocetos. - Versionamiento de código con Git en repositorios remotos de GitHub. - Implementación de sitios web WordPress con temas seleccionados por el cliente. - Implementación de los plugins más relevantes como WPML, Woocommerce, WP-Rocket, Yoast SEO. - Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código. - Uso de Hooks, Filters, Custom Post Types y Custom Fields. Grow Studio S.R.L Desarrolladora WordPress Septiembre 2019 – Mayo 2020 - Implementación de sitios web en WordPress con plantillas bajo la metodología Kanban. - Implementación de funcionalidades con plugins acordes a la funcionalidad requerida. - Optimización de performance y velocidad. - Uso de Hooks, Filters, Custom Post Types y Custom Fields. - Diseño y planificación de estrategias de email marketing con GetResponse, Hubspot, Mailchimp. - Ejecución de campañas de Facebook dirigidas al segmento del sitio web integrando el píxel de Facebook. - Planificación y ejecución de campañas con Google Ads. - Optimización y ejecución de estrategias SEO on-page con plugins como Yoast SEO, y directo con código. - Estrategias SEO off-page: Link Building, content marketing y envío de contenido a directorios con alto DA. - Diseño y planificación de publicaciones en redes sociales. - Experiencia de trabajo de forma remota. 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