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Minha atuação vai além de apenas criar anúncios: trabalho em dois pilares estratégicos que garantem resultados reais:

1️⃣ Geração de Demanda – Crio e otimizo campanhas em plataformas como Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads e TikTok Ads, sempre com foco em atrair leads qualificados e reduzir o CAC.

2️⃣ Conversão de Demanda – Estruturo e melhoro processos comerciais, implementando funis de vendas, CRM, automações (como WhatsApp) e scripts de abordagem, para aumentar taxas de conversão e acelerar vendas.

Já ajudei negócios locais, e-commerces, clínicas, e empresas B2B a transformarem investimento em anúncios em clientes reais e crescimento sustentável.

Se você busca um parceiro estratégico, que entende tanto de mídia paga quanto de processos de venda, posso ajudar sua empresa a crescer de forma inteligente. ?","rawText":"Sou Lucas Jardim, especialista em Growth e gestão da jornada de compra, unindo marketing e implementação comercial para gerar crescimento previsível e escalável para empresas. Minha atuação vai além de apenas criar anúncios: trabalho em dois pilares estratégicos que garantem resultados reais: 1️⃣ Geração de Demanda – Crio e otimizo campanhas em plataformas como Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads e TikTok Ads, sempre com foco em atrair leads qualificados e reduzir o CAC. 2️⃣ Conversão de Demanda – Estruturo e melhoro processos comerciais, implementando funis de vendas, CRM, automações (como WhatsApp) e scripts de abordagem, para aumentar taxas de conversão e acelerar vendas. Já ajudei negócios locais, e-commerces, clínicas, e empresas B2B a transformarem investimento em anúncios em clientes reais e crescimento sustentável. Se você busca um parceiro estratégico, que entende tanto de mídia paga quanto de processos de venda, posso ajudar sua empresa a crescer de forma inteligente. ?","canEdit":false,"editUrl":"https://www.workana.com/freelancer/fd9be5933ff42bdf9bde977e3d47df50/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Atuo há 2 no mercado de marketing digital, com foco em tráfego pago, performance e estruturação de jornadas de compra.

? Experiência em múltiplos segmentos

- Saúde e estética: estratégias para clínicas, nutricionistas e psicólogos, com foco em atração de pacientes.
- B2B: estruturação de geração de demanda e processos comerciais para empresas de tecnologia e serviços corporativos.
- Negócios locais: aumento de visibilidade e geração de leads para academias, restaurantes e comércios físicos.

? Principais entregas e diferenciais

- Gestão de campanhas em Google Ads, Meta Ads, LinkedIn Ads e TikTok Ads.
- Redução de CAC e aumento de ROI/ROAS com estratégias de otimização contínua.
- Implementação de processos comerciais: funis de vendas, CRM, automações via WhatsApp e scripts de abordagem.
- Atuação consultiva, ajudando clientes a transformar investimento em mídia paga em crescimento previsível e escalável.

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