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✨ Experiencia comprobada en proyectos para marcas reconocidas.
✨ Enfoque estratégico basado en objetivos comerciales.
✨ Diseño innovador y storytelling efectivo.
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UX Designer / Content Designer
Diseñé experiencias para el sistema interno de envíos de MercadoLibre (WMS, Warehouse Management System) como parte del equipo de Outbound en el sistema de Shipping.
Colaboré con Diseñadores UI de México, Colombia y Brasil, y con equipos de Producto, Desarrollo y Operaciones para crear propuestas valiosas para los usuarios y escalables para el negocio.
Participé en las etapas de Discovery y Research, definiendo problemas y proponiendo soluciones efectivas.
Creé prototipos de baja, media y alta fidelidad, probando las soluciones con usuarios reales.

Pacifica Advisors                                                                  2023-2024
Director de UX y Marketing Creativo
Diseñé la estrategia de contenidos para el sitio web y redes sociales, incluyendo el apartado visual y la redacción.
Implementé estrategias SEO utilizando la suite de herramientas de Semrush.
Dirigí campañas de Email Marketing a través de Sendgrid, apoyándome en herramientas como ZoomInfo SalesOS, Warmup Email y Neverbounce.

Sanar Juntos                                                                     2023
UX/UI Designer
Diseñé una propuesta de aplicación móvil para SanarJuntos, una plataforma de crowdfunding para situaciones médicas, utilizando la metodología Design Thinking.
Realicé investigación de UX y definí soluciones enfocadas en las necesidades de los usuarios.
Creé wireframes, redacté contenido UX y desarrollé un prototipo funcional.
Realicé pruebas de usabilidad con usuarios para validar y optimizar la propuesta.

Destilería Revés                                                                        2023
Director de Marketing Creativo
Gestioné redes sociales y el sitio web, desarrollando estrategias de contenido y optimización SEO.
Realicé fotografía digital y edición de videos para fortalecer la presencia visual de la marca.
Elaboré cotizaciones y coordiné la gestión de proveedores para proyectos digitales.

INEHRM                                                                2018-2023
Editor - Corrector de estilo
Realicé corrección de estilo y edición para libros físicos y digitales, así como contenido para redes sociales, sitios web, exposiciones físicas y virtuales.
Edité un promedio de más de 50 libros al año.
Diseñé, en colaboración con el equipo, un Work Flow para el Área Editorial.
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