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Mi trabajo es simple: Convertir tu inversión publicitaria en CRECIMIENTO REAL.

➡︎ ¿Qué hago por tu negocio? ⬅︎
✔ Consigo resultados, no clics.
Gestiono campañas en Google, Meta, LinkedIn, TikTok y Microsoft Ads para generar leads de calidad y ventas reales, optimizando cada euro.
✔ Hago tu inversión rentable.
Analizo negocio, datos y embudo para crear una estrategia publicitaria sólida, optimizada continuamente para reducir costes, aumentar conversiones y escalar con control.
✔ Anuncios y mensajes que rinden.
Enfoques publicitarios claros y adaptados a cada plataforma para mejorar CTR, conversión y rendimiento global.

➡︎ ¿Qué obtienes? ⬅︎
✔ Resultados que impactan.
Más leads cualificados, más ventas y un retorno que realmente se nota.
✔ Campañas eficientes y centradas en tu cliente ideal.
Segmentación inteligente y decisiones basadas en datos para evitar desperdicio y maximizar rentabilidad.
✔ Crecimiento estable y escalable.
Campañas preparadas para crecer manteniendo el CPA bajo control y potenciando el ROI.
✔ Comunicación clara.
Informes entendibles, transparencia total y foco en soluciones, no complicaciones.

Si buscas una gestora profesional, analítica y 100% enfocada en resultados, hablemos. Llevaré tus campañas al siguiente nivel.","rawText":"Especialista senior en Publicidad Digital con más de 7 años gestionando campañas de alto presupuesto para empresas pequeñas y grandes. Mi trabajo es simple: Convertir tu inversión publicitaria en CRECIMIENTO REAL. ➡︎ ¿Qué hago por tu negocio? ⬅︎ ✔ Consigo resultados, no clics. Gestiono campañas en Google, Meta, LinkedIn, TikTok y Microsoft Ads para generar leads de calidad y ventas reales, optimizando cada euro. ✔ Hago tu inversión rentable. Analizo negocio, datos y embudo para crear una estrategia publicitaria sólida, optimizada continuamente para reducir costes, aumentar conversiones y escalar con control. ✔ Anuncios y mensajes que rinden. Enfoques publicitarios claros y adaptados a cada plataforma para mejorar CTR, conversión y rendimiento global. ➡︎ ¿Qué obtienes? ⬅︎ ✔ Resultados que impactan. Más leads cualificados, más ventas y un retorno que realmente se nota. ✔ Campañas eficientes y centradas en tu cliente ideal. Segmentación inteligente y decisiones basadas en datos para evitar desperdicio y maximizar rentabilidad. ✔ Crecimiento estable y escalable. Campañas preparadas para crecer manteniendo el CPA bajo control y potenciando el ROI. ✔ Comunicación clara. Informes entendibles, transparencia total y foco en soluciones, no complicaciones. Si buscas una gestora profesional, analítica y 100% enfocada en resultados, hablemos. Llevaré tus campañas al siguiente nivel.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/abbebcc618cfd1e2e698c647a5795df2/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Mi perfil combina la visión estratégica de un Head of Paid Media con la ejecución técnica de un especialista, aportando una perspectiva integral que permite escalar proyectos de publicidad digital de manera eficiente y sostenible.

He diseñado e implementado estrategias de publicidad online con un doble enfoque:
- Captación de leads de calidad para sectores como formación, salud y servicios profesionales.
- Generación de ventas directas en eCommerce, optimizando la inversión publicitaria y asegurando resultados medibles.

Algunos logros destacados:
- Mejora significativa en la captación de leads, aumentando tanto la cantidad como la calidad de las oportunidades generadas.
- Incremento notable en las ventas online, con campañas optimizadas para maximizar el retorno de la inversión.
- Optimización del funnel completo, desde la primera interacción hasta la conversión y fidelización del cliente.
- Gestión de presupuestos publicitarios de gran volumen, garantizando eficiencia y escalabilidad de las campañas.

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- Leads que no se convierten en clientes.
- Campañas de eCommerce que generan tráfico pero no ventas.
- Dificultad para escalar sin aumentar los costes de forma desproporcionada.
- Informes poco claros que no permiten decisiones estratégicas.

Mi enfoque resuelve estos problemas con:
✔ Estrategias adaptadas a la captación de leads y ventas, según las necesidades del negocio.
✔ Segmentación y personalización de anuncios, aumentando la relevancia y la conversión.
✔ Optimización continua del rendimiento y del ROI, asegurando resultados sostenibles.
✔ Informes claros y accionables, centrados en métricas que realmente importan: clientes y ventas.

En resumen, aporto experiencia y metodología para que tu inversión publicitaria funcione de manera efectiva, generando tanto oportunidades comerciales cualificadas como ventas online rentables y escalables.","rawText":"Mi perfil combina la visión estratégica de un Head of Paid Media con la ejecución técnica de un especialista, aportando una perspectiva integral que permite escalar proyectos de publicidad digital de manera eficiente y sostenible. He diseñado e implementado estrategias de publicidad online con un doble enfoque: - Captación de leads de calidad para sectores como formación, salud y servicios profesionales. - Generación de ventas directas en eCommerce, optimizando la inversión publicitaria y asegurando resultados medibles. Algunos logros destacados: - Mejora significativa en la captación de leads, aumentando tanto la cantidad como la calidad de las oportunidades generadas. - Incremento notable en las ventas online, con campañas optimizadas para maximizar el retorno de la inversión. - Optimización del funnel completo, desde la primera interacción hasta la conversión y fidelización del cliente. - Gestión de presupuestos publicitarios de gran volumen, garantizando eficiencia y escalabilidad de las campañas. Conozco los principales retos de quienes invierten en publicidad digital: - Leads que no se convierten en clientes. - Campañas de eCommerce que generan tráfico pero no ventas. - Dificultad para escalar sin aumentar los costes de forma desproporcionada. - Informes poco claros que no permiten decisiones estratégicas. Mi enfoque resuelve estos problemas con: ✔ Estrategias adaptadas a la captación de leads y ventas, según las necesidades del negocio. ✔ Segmentación y personalización de anuncios, aumentando la relevancia y la conversión. ✔ Optimización continua del rendimiento y del ROI, asegurando resultados sostenibles. ✔ Informes claros y accionables, centrados en métricas que realmente importan: clientes y ventas. En resumen, aporto experiencia y metodología para que tu inversión publicitaria funcione de manera efectiva, generando tanto oportunidades comerciales cualificadas como ventas online rentables y escalables.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/abbebcc618cfd1e2e698c647a5795df2/profile/history","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"Describe your work on previous projects, your role, and your contributions for each milestone of your professional career. Tell us how your work has brought value to the projects you have collaborated on in the past. Choose the most relevant aspects for each position, what you learned and achieved, and anything else that will help in understanding your career path."},"validation":{"required":true,"min":20,"max":50000}}},"profileCompleteness":{"show":false},"newProfileCard":{"canEditCompany":false,"canAddFavorite":false,"addFreelancersDropdownTitle":"Add to list","isHero":false,"isVerifiedAgency":false,"companyVisibleName":"Raquel C.","companyId":11182004,"companyHash":"abbebcc618cfd1e2e698c647a5795df2","ratingData":{"rating":5,"hasRating":true,"width":"width: 100.00%","noRatings":"No ratings yet","average":5,"ratingText":"5 of 5.00"},"profileVisibilityEditInitials":{"isChecked":true,"actionUrl":"https://www.workana.com/companies/profile/edit/visibility","g11n":{"toggleLabel":"Public Profile"}},"agencyEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/is_agency","g11n":{"toggleLabel":"Agency Profile"}},"phone":{"text":"Phone number: ","canEditPhone":false,"hasPhone":true,"number":null},"countryData":{"country":"ES","name":"Spain","class":"flag flag-es","url":"https://www.workana.com/freelancers/spain?ref=freelancer_view","blankGif":"https://cf.wkncdn.com/static/assets/build/img/blank.4f4e80a62.gif"},"hourlyRate":{"text":"Hourly rate:","rate":"€ 40.00","isSet":true,"currency":"EUR","amount":"40.00"},"mainSkill":{"isSet":true,"text":"Freelancer expert in Sales & Marketing"},"public":true,"clarificationText":"Allowed formats:
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