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Mi especialidad esta en crear Estrategias de Branding para marcas nuevas o establecidas. Sin embargo, crear una buena Estrategia de Branding desde un inicio es importante para comunicar una identidad de marca consistente en todos los canales de comunicación y lograr un mejor posicionamiento.

Tengo más de 10 años trabajando como freelance desarrollando materiales visuales. Trabajé en agencias de publicidad para marcas como Coca Cola, Renault, Royal Canin, Hasbro, Bic, HP, Nerf, Nissan, entre otras.

También me especializo en crear Manuales de Marca que sirvan como guía visual para mantener consistencia al desarrollar materiales gráficos ya sea por diseñadores internos o freelancers.

Especialidades:
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• Packaging (Diseño de Empaque): Etiquetas / Cajas / Mockups
• Digital marketing: Kit de Redes Sociales / Plantillas / Publicaciones / Retoque de Fotografías / GIFs
• App y Web UI (Interfaz de usuario): Wireframes / Diseño de interfaz

Secundarias:
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• Diseño Editorial: Revistas / Libros / Manuales / Reglamentos de juegos

Software:
Adobe Photoshop / Adobe illustrator / Adobe InDesign

La curiosidad por el Diseño Gráfico me llevó a investigar y aprender los diferentes programas de diseño desde muy pequeño. Me gradué como Licenciado en Mercadotecnia en el ITESM lo que me llevó a descubrir y desarrollar muchas otras herramientas que pude aplicar a mis conocimientos y mi pasión por el Diseño.

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