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Marcelo também trabalha como editor, publisher e revisor técnico. É responsável pelo selo Autêntica Business, do Grupo Editorial Autêntica.

Na área de Educação a Distância (EaD), Marcelo desenvolveu diversos projetos de cursos online; na plataforma UDEMY.COM conquistou cerca de 3.000 alunos em pouco mais de um ano. Marcelo é editor, autor e designer instrucional da Autêntica Play, a divisão de cursos online do Grupo Editorial Autêntica.

Como Consultor, liderou dezenas de projetos de intervenção na área comercial com foco no crescimento e expansão de vendas e mercado. Atuou nos segmentos automotivo, tecnológico, editorial, cosmético, atacadista, bancário, imobiliário, utilidades domésticas, confecção, móveis, plásticos e outros. Em todos esses anos, ele é autor de cerca de 150 organizações como o Grupo FIAT, Lonax, Rede Netimóveis, Orthocrin, Take, entre outros.

Como professor de graduação e pós-graduação (MBA e Especialização), ministrou diversas disciplinas nas áreas de estratégia, marketing e vendas em instituições como SKEMA (França), FDC (Fundação Dom Cabral), PUC / IEC, IBMEC, UFMG / CEGE outros. Ele também realizou funções de coordenação de cursos em algumas escolas.

Como instrutor, ministrou dezenas de cursos abertos e in company sobre diversos temas no Brasil e nos Estados Unidos para empresas como Coca-Cola (SPAIPA e REMIL), Gucci, Saks 5th Avenue, Helzberg Diamonds, Ralph Loren e instituições. como os programas ADVB / RS, AMCHAM / MG, ISVOR FIAT e FDC e IBMEC in-company.","rawText":"Marcelo Amaral é consultor e professor nas áreas de estratégia, marketing e vendas desde 1995. É bacharel em Administração, especialista em marketing, mestrado em estratégia e marketing e completou parcialmente seu doutorado. na mesma área. Marcelo também trabalha como editor, publisher e revisor técnico. É responsável pelo selo Autêntica Business, do Grupo Editorial Autêntica. Na área de Educação a Distância (EaD), Marcelo desenvolveu diversos projetos de cursos online; na plataforma UDEMY.COM conquistou cerca de 3.000 alunos em pouco mais de um ano. Marcelo é editor, autor e designer instrucional da Autêntica Play, a divisão de cursos online do Grupo Editorial Autêntica. Como Consultor, liderou dezenas de projetos de intervenção na área comercial com foco no crescimento e expansão de vendas e mercado. Atuou nos segmentos automotivo, tecnológico, editorial, cosmético, atacadista, bancário, imobiliário, utilidades domésticas, confecção, móveis, plásticos e outros. Em todos esses anos, ele é autor de cerca de 150 organizações como o Grupo FIAT, Lonax, Rede Netimóveis, Orthocrin, Take, entre outros. Como professor de graduação e pós-graduação (MBA e Especialização), ministrou diversas disciplinas nas áreas de estratégia, marketing e vendas em instituições como SKEMA (França), FDC (Fundação Dom Cabral), PUC / IEC, IBMEC, UFMG / CEGE outros. Ele também realizou funções de coordenação de cursos em algumas escolas. Como instrutor, ministrou dezenas de cursos abertos e in company sobre diversos temas no Brasil e nos Estados Unidos para empresas como Coca-Cola (SPAIPA e REMIL), Gucci, Saks 5th Avenue, Helzberg Diamonds, Ralph Loren e instituições. como os programas ADVB / RS, AMCHAM / MG, ISVOR FIAT e FDC e IBMEC in-company.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/4fd23c609da1edb283d70ee4b2af7cbb/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"* Fundação Dom Cabral (Gestão educacional): Senior Lecturer on Marketing Strategy, Pricing, Sales Management and Retail Marketing in Marketing and In Company specialization courses.

* Grupo Editorial Autêntica (Editoração): Editor and Publisher of Autêntica Business imprint.

* Grupo Editorial Autêntica (Editoração)

* Gruporota Consulting (Consultoria de gerenciamento): Gruporota is a company specialized in the rendering of Consulting and Training services in the areas of sales, marketing and strategy. For more than 20 years on the market, we have helped dozens of organizations grow profitably and sustainably. We also work in the training and development of sales and marketing teams to support our intervention projects.

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