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¡Hola! Me llamo María Camila, literata, UX Writer, Copywriter y Curadora Editorial. Trabajo desde un ecosistema narrativo que combina estrategia, creatividad y estructura para ayudarte a comunicar con autenticidad, claridad y propósito. Diseño experiencias desde las palabras, construyendo mensajes que inspiran, venden o transforman, dependiendo del reto, el formato y el usuario final.

¿Qué puedo aportar a tu proyecto?

✨Pensamiento narrativo + estructura estratégica
Diseño arquitecturas de contenido y esquemas de storytelling que dan orden, sentido y emoción. Desde una landing hasta una historia de marca.
✨Proyectos editoriales con alma y dirección
He editado y publicado libros tanto literarios como empresariales. Transformo ideas complejas en narrativas claras y memorables.
✨Guiones, VSLs y campañas de lanzamiento
Redacto con ritmo y autenticidad. Creo guiones para Reels, videos de producto, campañas de endomarketing o lanzamientos con storytelling.
✨Contenido centrado en el usuario y eCommerce
Diseño mensajes útiles, empáticos y bien ubicados en interfaces, descripciones de producto o recorridos de compra.
✨Comunicación corporativa con voz propia
He liderado proyectos de sostenibilidad, cultura organizacional y transformación empresarial, alineando estrategia con narrativas inspiradoras.
✨Comunicación con clientes clara y constante
Soy elocuente, proactiva y me gusta co-crear. Escucho, propongo y cuido cada entrega como si fuera propia.

¿El resumen? Si buscas a alguien que piense, escriba y transforme desde las palabras ¡hablemos!","rawText":"Soy tu Creative Writer estratégica para UX Writing y Copywriting | +4 años conectando marcas con personas de forma auténtica. ¡Hola! Me llamo María Camila, literata, UX Writer, Copywriter y Curadora Editorial. Trabajo desde un ecosistema narrativo que combina estrategia, creatividad y estructura para ayudarte a comunicar con autenticidad, claridad y propósito. Diseño experiencias desde las palabras, construyendo mensajes que inspiran, venden o transforman, dependiendo del reto, el formato y el usuario final. ¿Qué puedo aportar a tu proyecto? ✨Pensamiento narrativo + estructura estratégica Diseño arquitecturas de contenido y esquemas de storytelling que dan orden, sentido y emoción. Desde una landing hasta una historia de marca. ✨Proyectos editoriales con alma y dirección He editado y publicado libros tanto literarios como empresariales. Transformo ideas complejas en narrativas claras y memorables. ✨Guiones, VSLs y campañas de lanzamiento Redacto con ritmo y autenticidad. Creo guiones para Reels, videos de producto, campañas de endomarketing o lanzamientos con storytelling. ✨Contenido centrado en el usuario y eCommerce Diseño mensajes útiles, empáticos y bien ubicados en interfaces, descripciones de producto o recorridos de compra. ✨Comunicación corporativa con voz propia He liderado proyectos de sostenibilidad, cultura organizacional y transformación empresarial, alineando estrategia con narrativas inspiradoras. ✨Comunicación con clientes clara y constante Soy elocuente, proactiva y me gusta co-crear. Escucho, propongo y cuido cada entrega como si fuera propia. ¿El resumen? Si buscas a alguien que piense, escriba y transforme desde las palabras ¡hablemos!","canEdit":false,"editUrl":"https://www.workana.com/freelancer/49d9286b8fbb66779cdeedd22731cb38/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Storyteller - UX Writer:
Diseño de Toolkits de Comunicación para el lanzamiento de nuevos productos, destacándolos en el punto de venta físico y en E-commerce.
Escritura guiones audiovisuales para lanzamiento de productos, basados en la psicología del comprador y experiencia de usuario.
Diseño de Toolkits de Shoppability para proyectos de Category Managment.
Diseño de Playbooks de Ejecución como recurso digital interactivo para implementar estrategias de Trade Marketing.
Diseño de Tradebooks de Selling Story para capturar a más compradores y mejorar significativamente la experiencia de compra en punto de venta físico.
Creación de Selling de Desks para E-learning con iSpring Suite para creación y distribución de contenidos educativos dirigidos a los stakeholders de proyectos.

Content Coordinator:
Dirección de proyectos editoriales para empresas de valor sostenible en Colombia y Latinoamérica.
Coordinación editorial de informes de sostenibilidad y proyectos de impacto social para empresas de carácter sostenible:

Creative copywriter:
Creación, conceptualización y copywriting para campañas 360.
Construcción de guiones audiovisuales para posicionamiento de marca.

Editor en Jefe y Gestor de Publicaciones:
Supervisión del proceso editorial de múltiples libros traducidos de otros idiomas, revisando edición, diseño y
Edición de libros de historia, cultura y literatura universal, asegurando entregas que cumplan con el propósito comunicativo y literario: composición, corrección tipográfica, elección de elementos visuales, revisión de aspectos lingüísticos y dictaminación editorial.","rawText":"Storyteller - UX Writer: Diseño de Toolkits de Comunicación para el lanzamiento de nuevos productos, destacándolos en el punto de venta físico y en E-commerce. Escritura guiones audiovisuales para lanzamiento de productos, basados en la psicología del comprador y experiencia de usuario. Diseño de Toolkits de Shoppability para proyectos de Category Managment. Diseño de Playbooks de Ejecución como recurso digital interactivo para implementar estrategias de Trade Marketing. Diseño de Tradebooks de Selling Story para capturar a más compradores y mejorar significativamente la experiencia de compra en punto de venta físico. Creación de Selling de Desks para E-learning con iSpring Suite para creación y distribución de contenidos educativos dirigidos a los stakeholders de proyectos. Content Coordinator: Dirección de proyectos editoriales para empresas de valor sostenible en Colombia y Latinoamérica. Coordinación editorial de informes de sostenibilidad y proyectos de impacto social para empresas de carácter sostenible: Creative copywriter: Creación, conceptualización y copywriting para campañas 360. Construcción de guiones audiovisuales para posicionamiento de marca. Editor en Jefe y Gestor de Publicaciones: Supervisión del proceso editorial de múltiples libros traducidos de otros idiomas, revisando edición, diseño y Edición de libros de historia, cultura y literatura universal, asegurando entregas que cumplan con el propósito comunicativo y literario: composición, corrección tipográfica, elección de elementos visuales, revisión de aspectos lingüísticos y dictaminación editorial.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/49d9286b8fbb66779cdeedd22731cb38/profile/history","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"Describe your work on previous projects, your role, and your contributions for each milestone of your professional career. Tell us how your work has brought value to the projects you have collaborated on in the past. Choose the most relevant aspects for each position, what you learned and achieved, and anything else that will help in understanding your career path."},"validation":{"required":true,"min":20,"max":50000}}},"profileCompleteness":{"show":false},"newProfileCard":{"canEditCompany":false,"canAddFavorite":false,"addFreelancersDropdownTitle":"Add to list","isHero":false,"isVerifiedAgency":false,"companyVisibleName":"M. C. M.","companyId":8965432,"companyHash":"49d9286b8fbb66779cdeedd22731cb38","ratingData":{"rating":5,"hasRating":true,"width":"width: 100.00%","noRatings":"No ratings yet","average":5,"ratingText":"5 of 5.00"},"profileVisibilityEditInitials":{"isChecked":true,"actionUrl":"https://www.workana.com/companies/profile/edit/visibility","g11n":{"toggleLabel":"Public Profile"}},"agencyEditInitials":{"isChecked":false,"actionUrl":"https://www.workana.com/companies/profile/edit/is_agency","g11n":{"toggleLabel":"Agency Profile"}},"phone":{"text":"Phone number: ","canEditPhone":false,"hasPhone":false,"number":null},"countryData":{"country":"CO","name":"Colombia","class":"flag flag-co","url":"https://www.workana.com/freelancers/colombia?ref=freelancer_view","blankGif":"https://cf.wkncdn.com/static/assets/build/img/blank.4f4e80a62.gif"},"hourlyRate":{"text":"Hourly rate:","rate":"USD 8.00","isSet":true,"currency":"USD","amount":"8.00"},"mainSkill":{"isSet":true,"text":"Freelancer expert in Writing & Translation"},"public":true,"clarificationText":"Allowed formats:
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