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Social Media Metrics Integration and Automated Notifications

Published on the January 15, 2024 in IT & Programming

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Project Title: Social Media Customer Interaction Monitoring and Management System

Project Overview:

Development of a customized program to monitor and manage interaction with potential customers on social media platforms such as Instagram, Facebook, and TikTok. The system will focus on providing automatic notifications and organized tracking of communication with users.

Project Objectives:

Implement a notification system to alert salespeople whenever someone comments on a post or sends a message that hasn't been responded to.
Organize information in a table indicating the status of each potential customer.
Automate the updating of communication statuses with customers.

Key System Features:

Interaction Notifications: Immediate alerts when users interact through comments or messages on Instagram, Facebook, and TikTok.
Communication Status Tracking: Automatic categorization of interaction status with customers as "Unresponded," "Comment Responded," "In Process," and "No Follow-Up."
Interaction Management Table: An organized table displaying the current state of communication with each potential customer.
Manual Conversation Updates: Allow salespeople to manually update the final status of conversations.

Technical Specifications:

Integration with social media platforms for interaction monitoring.
Real-time notification system to alert salespeople.
Database for tracking and updating communication statuses.

Project overview

Skills and Qualifications: Demonstrated expertise in API integration, particularly with Facebook, Instagram, and Twitter APIs. Strong programming skills in languages such as Python, JavaScript, or PHP. In-depth knowledge of social media analytics, key performance indicators (KPIs), and metrics. Exceptional problem-solving abilities and a proactive approach to technical challenges. Effective communication skills to collaborate with cross-functional teams and stakeholders. Project Impact: By successfully executing this project, you will play a pivotal role in optimizing our social media operations. The integrated metrics system and automated notifications will enhance our decision-making, responsiveness, and customer engagement strategies. Project Goals: Enhance Efficiency: By centralizing data and automating notifications, we seek to optimize our social media operations and response times. Improve Engagement: The project aims to improve our engagement with potential clients, leading to better customer satisfaction and conversion rates. Data-Driven Decisions: With access to real-time metrics, we can make informed, data-driven decisions to refine our social media advertising strategies.

Category IT & Programming
Subcategory Other
Project size Medium
Is this a project or a position? Project
I currently have I have an idea
Required availability As needed
API Integrations Social media (Facebook, Twitter, etc.)

Delivery term: Not specified

Skills needed

HTML5 MySQL PHP API JSON

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