About this project
sales-marketing / e-mail-marketing
Open
Position: Advanced Email Marketing Expert (Remote - Latin America)
Company: Imprint ps llc
location: remote
about us:
we are a leading outbound b2b cold calling service company based in the united states. As we expand our service offerings, we are seeking a highly experienced Email Marketing Expert to spearhead the development and fulfillment of our new email marketing division. Join us and play a pivotal role in creating robust, data-driven email campaigns that generate leads and enhance client outreach for our B2B clients.
Role Overview:
The Advanced Email Marketing Expert will be responsible for designing, executing, and optimizing email marketing strategies that drive measurable results. This is a hands-on role for someone with a strong understanding of email marketing best practices, automation, segmentation, deliverability, and A/B testing.
Key Responsibilities:
• Build & Execute Campaigns: Develop and implement effective email marketing strategies and campaign flows from scratch.
• Automation & Segmentation: Use advanced segmentation and automation techniques to target specific customer segments and maximize campaign impact.
• Optimize Deliverability: Ensure high deliverability rates through best practices in list hygiene, sender reputation management, and content personalization.
• A/B Testing & Reporting: Conduct A/B tests to optimize open rates, click-through rates, and conversions; analyze results and report performance metrics to improve future campaigns.
• Tool Integration & Management: Work with email marketing platforms (e.g., HubSpot, Mailchimp, Klaviyo) and integrate with CRM systems to streamline workflows and tracking.
• Compliance: Ensure all campaigns comply with gdpr, can-spam, and other relevant regulations.
Qualifications:
• 5+ years of proven experience in email marketing, preferably in B2B or lead generation settings.
• Strong technical expertise in email marketing platforms and CRM systems.
• Analytical skills with the ability to interpret data, create reports, and improve campaigns based on insights.
• Knowledge of email marketing laws and regulations (gdpr, can-spam, etc.).
• Fluency in English (required); fluency in Spanish or Portuguese is a plus.
What We Offer:
• Competitive salary
• Remote work flexibility
• Opportunity to lead and grow a new service offering within an established company
• Collaborative, growth-focused team culture
How to Apply:
If you are an email marketing expert passionate about data-driven results and looking for a role where you can make an impact, please submit your resume and a cover letter detailing your experience and achievements in email marketing.
Category Sales & Marketing
Subcategory E-mail marketing
What do you need? Automations, copywriting, design, HTML and scheduling
Is this a project or a position? Project
Required availability As needed
Delivery term: Not specified
Skills needed