About this project
design-multimedia / others-1
Open
Hi, would you like to help on this? Let me know how much you will charge.
Design an indirect, product-base social media advertisement (Instagram; 1080 x 1920 pixels; full colour for any consumer brand in Malaysia. The Advertising objective is to increase brand preference.
Here are the steps to follow:-
Get a product you wish to promote in your ad. (Find the advertiser logo, symbol, slogan & Call-To-Action (CTA) button.
Research online to find this product's / service's features & benefits.
Decide 1 benefit/ feature to promote this time in your ad, then idealise it indirectly using analogy; modification; blending techniques.
Think how to present the benefit/ feature (your new idea, dun copy others ya).
From your idea, design it using visual (shoot photo on your product with meaningful layout), and text (write in 4 components of copywriting.
Layout all components you wanna put into the ad with meaningful & nice; creative reading flow.
Editing stage: make sure the colour & font you used in ad, matched to your idea, (if fear or scary message, use scary colour & font). Colours & font types (not more than 2) and sizes need to match to the product/ service/ idea/ brand as well.
must have advertisement components:
headline (choose any one selling points from features /benefits) (biggest in font size, distinctive & communicative font type)
cta "call-to-action" (special tagline) >>> click now to beautify yourself!
signature (logo/symbol/slogan)
choose at least one from these component:
overline/underline (extended sentence to complete the headline)
body copy (written in short paragraph/ bullets/ phrases or illustrated with caption)
extra (tips/ research proofs...)
Submission requirements’ guidelines:
Compile your ad in the final PDF file to submit into the assignment folder through Canvas before the due date.
A4 size, full colour indirect advertisement, product-base social media Instagram Story (size: 1080 x 1920 pixels; max 30mb).
Use adobe photoshop
Project overview
Advert photo has to be own creation photo taken. Not from online
Category Design & Multimedia
Subcategory Other
Project size Small
Is this a project or a position? Project
Required availability As needed
Delivery term: September 04, 2024
Skills needed