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❌ Dependiendo de la suerte y trucos.
? Experimentando y aprendiendo
❌ El 95% de los negocios cae en la categoría 1.
? Pero el otro 5% utiliza un método científico; experimentan y aprenden.
? Ejecutan microexperimentos en todos los eventos del recorrido del usuario, de un extremo a otro. Los equipos de marketing de las compañías y startups mas grandes ejecutan miles de experimentos cada año:
⏩ Netflix? 1000
⏩ Amazon? 1976
⏩ Google? 7000
⏩ P&G? 10000
? La experimentación en Marketing es su superpoder.
Y hay una explicación matemática detrás de esto:
?Más pruebas = mayor probabilidad de éxito = más ingresos.
? ¿La buena noticia? Tú también puedes hacerlo. Y no necesitas un equipo gigante. Justo aquí es dónde puedo ayudarte.
? Puedes aumentar tus posibilidades de éxito con 5-15 pruebas al mes.
? Con la experimentación aprenderás:
⏩ Qué canales te generan ingresos
⏩ Quiénes son tus mejores audiencias
⏩ Qué mensajes tienen éxito
? Construirás un sistema de ingresos confiable.
⏩ Estructurado
⏩ Confiable
⏩ Predecible
? Que puedo hacer por ti:
⏩ Puedo definir e implementar estrategias de generación de ingresos y crecimiento. No son hacks, es un proceso.
⏩ Ejecución y microexperimentación. Todo está medido y controlado. No hay acciones sacadas de la manga.
⏩ Optimización de cada etapa del funnel, desde adquisición, pasando por retención, hasta revenue ?
⏩ Implementación de software de CRM, Customer Data Platforms y herramientas de marketing y sales automation.
? Soy Eduardo Xicará, growth specialist con +7 años en la trinchera, en la primera línea de fuego frente al mercado, metiendo las manos en la etapa del funnel que sea necesario optimizar. Definiendo estrategias y ejecutando. He apoyado a +100 empresas de toda Latam. (Puedes ver las calificaciones de mis clientes en mi perfil de Workana) ?
Soy el cofundador de Tuky, agencia de growth marketing especializada en estrategias de Go To Market (salida al mercado de productos), Growth (crecimiento), y RevOps (Operaciones de generación de ingresos). ?
? Utilizamos una metodología de sprint para probar y escalar tus ingresos así como un framework de micro experimentación priorizando tareas que impacten directamente en el revenue.
? Agendemos una sesión de 30 minutos para definir la estrategia de crecimiento para tu negocio. 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- Sócio Proprietário P&R Oliveira - Engenharia e Regularização
- Experiencias em: Construção civil, Edição de vídeos, Gerenciamento de redes Sociais.
- Bacharel em Eng. Civil pelo Centro Universitário do Espírito Santo - UNESC.
- Mais de 8 anos de experiência no setor privado em setores operacionais, administrativos, controle da qualidade e gerenciamento","canInvite":false,"shouldShowHireMeDialog":false,"sameAsLoggedInCompany":false,"position":"silver","hourlyRate":"R$ 40.00","hourlyWorkedProjects":0,"lastActiveLoginRelativeToUser":"December 09, 2024 20:24","lastActiveLoginRelative":"2 days ago","registeredSinceRelativeToUser":"May 07, 2019 21:47","registeredSinceRelative":"5 years ago","recentBreaches":{"value":0,"label":"0 recent violations"},"workerSkills":[{"anchorText":"Civil Engineering (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/civil-engineering","isCertified":false,"title":"Civil Engineering - Freelancers"},{"anchorText":"3d Modelling (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/3d-modelling","isCertified":false,"title":"3d Modelling - Freelancers"},{"anchorText":"Autodesk Revit (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/autodesk-revit","isCertified":false,"title":"Autodesk Revit - Freelancers"},{"anchorText":"Architecture (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/architecture","isCertified":false,"title":"Architecture - Freelancers"},{"anchorText":"AutoCAD (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/autocad","isCertified":false,"title":"AutoCAD - Freelancers"},{"anchorText":"Video Production (+10 years)","anchorLink":"https://www.workana.com/en/hire/video-production","isCertified":false,"title":"Video Production - Freelancers"},{"anchorText":"Sketchup (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/sketchup","isCertified":false,"title":"Sketchup - Freelancers"},{"anchorText":"Content for social networks (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/content-for-social-networks-1","isCertified":false,"title":"Content for social networks - Freelancers"},{"anchorText":"Sales (+10 years)","anchorLink":"https://www.workana.com/en/hire/sales","isCertified":false,"title":"Sales - Freelancers"},{"anchorText":"Social Media Marketing (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/social-media-marketing","isCertified":false,"title":"Social Media Marketing - Freelancers"},{"anchorText":"Video Editing (+10 years)","anchorLink":"https://www.workana.com/en/hire/video-editing","isCertified":false,"title":"Video Editing - Freelancers"},{"anchorText":"Graphic Design (1 year)","anchorLink":"https://www.workana.com/en/hire/graphic-design","isCertified":false,"title":"Graphic Design - Freelancers"},{"anchorText":"Article Writing (1 to 3 years)","anchorLink":"https://www.workana.com/en/hire/article-writing","isCertified":false,"title":"Article Writing - Freelancers"},{"anchorText":"Audio Editing (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/audio-editing","isCertified":false,"title":"Audio Editing - Freelancers"},{"anchorText":"Copywriting (+10 years)","anchorLink":"https://www.workana.com/en/hire/copywriting","isCertified":false,"title":"Copywriting - Freelancers"},{"anchorText":"Instagram Ads (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/instagram-ads","isCertified":false,"title":"Instagram Ads - Freelancers"},{"anchorText":"Facebook Ads (1 to 3 years)","anchorLink":"https://www.workana.com/en/hire/facebook-ads","isCertified":false,"title":"Facebook Ads - Freelancers"},{"anchorText":"Google AdSense (1 year)","anchorLink":"https://www.workana.com/en/hire/google-adsense","isCertified":false,"title":"Google AdSense - Freelancers"},{"anchorText":"Portuguese Translation (1 to 3 years)","anchorLink":"https://www.workana.com/en/hire/portuguese-translation","isCertified":false,"title":"Portuguese Translation - Freelancers"},{"anchorText":"Creative & Talent (+10 years)","anchorLink":"https://www.workana.com/en/hire/creative-talent","isCertified":false,"title":"Creative & Talent - Freelancers"},{"anchorText":"Microsoft PowerPoint (+10 years)","anchorLink":"https://www.workana.com/en/hire/microsoft-powerpoint","isCertified":false,"title":"Microsoft PowerPoint - Freelancers"},{"anchorText":"Canva (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/canva","isCertified":false,"title":"Canva - Freelancers"},{"anchorText":"CAD drawing (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/cad-drawing-1","isCertified":false,"title":"CAD drawing - Freelancers"},{"anchorText":"Advertising on Google, Facebook (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/advertising-on-google-facebook-1","isCertified":false,"title":"Advertising on Google, Facebook - Freelancers"},{"anchorText":"3D Rendering (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/3d-rendering","isCertified":false,"title":"3D Rendering - Freelancers"}]},{"isHero":false,"profileUrl":"https://www.workana.com/freelancer/805f3ac8eb202b8fa8ec5add2caea86a","profileLogoUrl":"https://cf.workana.com/logos/f8939a9df38c071622f08c60db6f3a0e/so/perfil_160_160.png","profileName":"Adrián S. 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Realizei um intercâmbio na Europa, onde adquiri fluência em outras línguas e enriqueci minha bagagem cultural. De volta ao Brasil, migrei para a área de marketing digital, com especialização em Google Meu Negócio, Google ADS e Afiliados.
Graças a essa trajetória, obtive resultados expressivos e decidi expandir minha atuação abrindo minha própria agência com minha esposa que é especializada em RH com mais de 14 anos de experiência. Migrei para as redes sociais, em busca de networking e parcerias profissionais.
Combinamos nossas experiências com valores de transparência, honestidade, dedicação e um foco inabalável em resultados. Estes são os pilares que sustentam a excelência dos nossos serviços.","canInvite":false,"shouldShowHireMeDialog":false,"sameAsLoggedInCompany":false,"position":"bronze","hourlyRate":"R$ 80.00","hourlyWorkedProjects":1,"lastActiveLoginRelativeToUser":"December 11, 2024 09:38","lastActiveLoginRelative":"Yesterday","registeredSinceRelativeToUser":"June 09, 2023 09:44","registeredSinceRelative":"Last year","recentBreaches":{"value":0,"label":"0 recent violations"},"workerSkills":[{"anchorText":"Internet Marketing (1 to 3 years)","anchorLink":"https://www.workana.com/en/hire/internet-marketing","isCertified":false,"title":"Internet Marketing - Freelancers"},{"anchorText":"Human Resources (+10 years)","anchorLink":"https://www.workana.com/en/hire/human-resources","isCertified":false,"title":"Human Resources - Freelancers"},{"anchorText":"Google Maps (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/google-maps","isCertified":false,"title":"Google Maps - Freelancers"},{"anchorText":"Article Writing (1 year)","anchorLink":"https://www.workana.com/en/hire/article-writing","isCertified":false,"title":"Article Writing - Freelancers"},{"anchorText":"Admin Support (+10 years)","anchorLink":"https://www.workana.com/en/hire/admin-support-1","isCertified":false,"title":"Admin Support - Freelancers"},{"anchorText":"Canva (1 year)","anchorLink":"https://www.workana.com/en/hire/canva","isCertified":false,"title":"Canva - Freelancers"},{"anchorText":"AutoCAD (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/autocad","isCertified":false,"title":"AutoCAD - Freelancers"},{"anchorText":"LinkedIn (+10 years)","anchorLink":"https://www.workana.com/en/hire/linkedin","isCertified":false,"title":"LinkedIn - Freelancers"},{"anchorText":"Google AdSense (1 year)","anchorLink":"https://www.workana.com/en/hire/google-adsense","isCertified":false,"title":"Google AdSense - Freelancers"},{"anchorText":"Instagram Ads (1 year)","anchorLink":"https://www.workana.com/en/hire/instagram-ads","isCertified":false,"title":"Instagram Ads - Freelancers"},{"anchorText":"Translation (1 year)","anchorLink":"https://www.workana.com/en/hire/translation-1","isCertified":false,"title":"Translation - Freelancers"},{"anchorText":"Project Management (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/project-management","isCertified":false,"title":"Project Management - Freelancers"},{"anchorText":"Operations Management (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/operations-management","isCertified":false,"title":"Operations Management - Freelancers"},{"anchorText":"Virtual Assistant (1 year)","anchorLink":"https://www.workana.com/en/hire/virtual-assistant","isCertified":false,"title":"Virtual Assistant - Freelancers"},{"anchorText":"Copywriting (1 year)","anchorLink":"https://www.workana.com/en/hire/copywriting","isCertified":false,"title":"Copywriting - Freelancers"}]},{"isHero":false,"profileUrl":"https://www.workana.com/freelancer/85f65988c17fb247376eeee0f9340d86","profileLogoUrl":"https://cf.workana.com/logos/3ace07746177c75a189eaa91819b8f6f/ks/c881700d4e5c4da69c45d59bf52e4e77_160_160.jpg","profileName":"Alexander V.","hash":"85f65988c17fb247376eeee0f9340d86","roleName":"Community manager","tagline":null,"isVerifiedAgency":false,"rating":5,"ratingLabel":"5 of 5.00","completedProjects":3,"badges":[{"title":"Freelancer bronze","size":"small","position":"bronze","profile":"","type":"bronze"}],"country":{"name":"Argentina","img":"

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Me encanta el trabajo en digital, soy fan de llegar a buenos acuerdos y relaciones a largo plazo con mis clientes.
El tiempo para mi es clave, cuanto más rapido podemos terminar un trabajo, podemos iniciar otro y sí alcanzar la excelencia en todo lo que hacemos juntos.
Espero que puedan confiar en mi y a disposición.","canInvite":false,"shouldShowHireMeDialog":false,"sameAsLoggedInCompany":false,"position":"bronze","hourlyRate":"AR$ 10,000.00","hourlyWorkedProjects":0,"lastActiveLoginRelativeToUser":"November 29, 2024 15:59","lastActiveLoginRelative":"2 weeks ago","registeredSinceRelativeToUser":"December 26, 2023 20:03","registeredSinceRelative":"11 months ago","recentBreaches":{"value":0,"label":"0 recent violations"},"workerSkills":[{"anchorText":"Graphic Design (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/graphic-design","isCertified":false,"title":"Graphic Design - Freelancers"},{"anchorText":"Facebook Ads (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/facebook-ads","isCertified":false,"title":"Facebook Ads - Freelancers"},{"anchorText":"Instagram Ads (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/instagram-ads","isCertified":false,"title":"Instagram Ads - Freelancers"},{"anchorText":"Social Media Marketing (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/social-media-marketing","isCertified":false,"title":"Social Media Marketing - Freelancers"},{"anchorText":"Video Editing (1 to 3 years)","anchorLink":"https://www.workana.com/en/hire/video-editing","isCertified":false,"title":"Video Editing - Freelancers"},{"anchorText":"Web design (3 to 5 years)","anchorLink":"https://www.workana.com/en/hire/web-design-2","isCertified":false,"title":"Web design - Freelancers"},{"anchorText":"Social network advertising (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/social-network-advertising","isCertified":false,"title":"Social network advertising - Freelancers"},{"anchorText":"Content for social networks (5 to 10 years)","anchorLink":"https://www.workana.com/en/hire/content-for-social-networks-1","isCertified":false,"title":"Content for social networks - Freelancers"}]}],"pagination":{"total":669,"limit":10,"page":6,"pages":50,"urls":{"base":"https://www.workana.com/en/freelancers/instagram-ads","template":"https://www.workana.com/en/freelancers/instagram-ads?page={:page}","next":"https://www.workana.com/en/freelancers/instagram-ads?page=7","previous":"https://www.workana.com/en/freelancers/instagram-ads?page=5","4":"https://www.workana.com/en/freelancers/instagram-ads?page=4","5":"https://www.workana.com/en/freelancers/instagram-ads?page=5","6":"https://www.workana.com/en/freelancers/instagram-ads?page=6"},"offset":50},"g11n":{"addFreelancerToList":"Add to list","verifiedAgency":"Verified agency","completedProjects":"Completed projects","expandText":"View more","collapseText":"View less","hire":"Hire","hourlyRate":"Hourly rate: ","hourlyWorkedProjects":"Hours worked in hourly projects: ","lastActiveLogin":"Last login: ","registeredSince":"Registered since: ","certifiedSkill":"Certified skill","viewMore":"View more","pagination":{"start":"Home","final":"Final","previous":"Previous","next":"Next"}}}

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