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optimista y siempre listo para enfrentar nuevos desafíos.

Amante de mi empresa www.brand-Inn.com, es una agencia de Mercadeo que brinda soluciones digitales, creativas y estratégicas a empresas.

Incremento las ventas de mis clientes utilizando plataformas digitales com Google y Facebook, optimizando pauta y presupuesto con el objetivo de obtener los mejores resultados.

7 años de experiencia liderando equipos de trabajo en el área de mercadeo, manejando campañas digitales a través de Google adwords, Google Display , Google Analytics, Youtube ads y facebook Ads, generando nuevos clientes para diferentes empresas a través de este medio.

A su vez he liderado campañas de marketing en televisión, radio, y eventos ATL, Digital y BTL utilizando estrategias de marketing masivo, direccionamiento de presupuesto, posicionamiento de marca y trademarketing.","rawText":"Emprendedor y estratega apasionado por el marketing digital y generación de estrategias comerciales, optimista y siempre listo para enfrentar nuevos desafíos. Amante de mi empresa www.brand-Inn.com, es una agencia de Mercadeo que brinda soluciones digitales, creativas y estratégicas a empresas. Incremento las ventas de mis clientes utilizando plataformas digitales com Google y Facebook, optimizando pauta y presupuesto con el objetivo de obtener los mejores resultados. 7 años de experiencia liderando equipos de trabajo en el área de mercadeo, manejando campañas digitales a través de Google adwords, Google Display , Google Analytics, Youtube ads y facebook Ads, generando nuevos clientes para diferentes empresas a través de este medio. A su vez he liderado campañas de marketing en televisión, radio, y eventos ATL, Digital y BTL utilizando estrategias de marketing masivo, direccionamiento de presupuesto, posicionamiento de marca y trademarketing.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/9e2aef4ff9c0bc71480a1d1ae2ea3827/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"Nombre de la empresa: Brand Inn Agencia de mercadeo
Cargo: Owner / Consultor Estratégico
(Agosto 2016 – Septiembre 2017)
    Direccionamiento de planes comerciales.
    Creación de estrategias comerciales con enfoque a resultado.
    Generación de planes comerciales, incentivos y auditoria.
    Creación de estrategias digitales.
    Creación, ejecución de campañas en Google adwords y Facebook Ads.
    Análisis y planes de mejoramiento de campañas con base en los resultados de campañas de Google y Facebook.
    Estrategias de Marketing de contenidos
    Consultorias estratégicas.
    Consultorias y auditorias de parrillas de medios y presupuestos.
    Creación de estrategias 360 (Digital, ATL y BTL)

Nombre de la empresa: Inversiones Dama Salud (Sonría)
Cargo: DIRECTOR DE MERCADEO
(Febrero 2014 - Agosto 2016)
    Generación de estrategias comerciales para el equipo comercial de la empresa
    Creación de incentivos al equipo comercial.
    Analizar informes comerciales y crear planes de mejoramiento con base en los resultados.
    Seguimiento de resultados del equipo comercial.
    Capacitación de producto y estrategias comerciales al equipo comercial
    Revitalización de marca a través del cambio de imagen, comunicación y proceso internos de la compañía.
    Liderar estrategias de comunicación internas y externas ATL y BTL de la compañía. Enfoque al resultado, analizando las cifras de ventas y utilidades de la compañía
    Liderar eventos a nivel nacional.
    Direccionamiento y análisis de campañas digitales (redes sociales, e-commerce, correo masivo)
    Direccionamiento de estrategias de marketing de contenido.
    Direccionamiento en creación de parrillas de medios atl (Estrategias y análisis de parrillas en televisión nacional y cable.
    Creación de incentivos para la fuerza comercial.
    Apoyo y seguimiento del equipo comercial.
    Direccionamiento de estrategias comerciales.
    Creación de productos nuevos dependiendo de las tendencias del mercado y necesidades de la compañía y los clientes.
    Seguimiento de tráfico Direccionamiento del equipo de mercadeo Negociación con agencias, diseño in-house e implementación de estrategias a largo y corto plazo. Optimización de presupuesto.

Nombre de la empresa: Distribuidora Los Coches
Cargo: DIRECTOR DE MERCADEO
(Febrero 2012 - Noviembre 2013)
    Analizar los informes comerciales y tomar decisiones con el objetivo de mejorar los resultados comerciales.
    Acompañamiento a equipo comerciales con grandes empresas.
    Generación de incentivos a la fuerza comerciales a través de concursos, comisiones y premios motivacionales.
    Capacitación de productos.
    Cambio de imagen y revitalización de marca - Dirigir y coordinar estrategias de mercadeo y publicidad para la marcas Chevrolet y MG (Morris Garajes) y Renault.
    Desarrollo de campañas ATL y BTL con agencia creativos y de medios
    Plan de desarrollo de montaje para nuevos puntos de venta de vehículos a nivel nacional (Bogotá, Yopal y Cali).
    Direccionar los planes de mercadeo para las unidades de negocio de la compañía.
    Planeación, organización y ejecución de eventos nacionales.
    Direccionar lanzamientos de vehículos nuevos en el mercado. (Chevrolet Sail y Chevrolet Sonic).
    Manejo de bases de datos del CRM para el desarrollo de estrategias de mercadeo relacional.
    Direccionamiento de campañas publicitarias digitales (Google adwords, facebook ads, redes sociales y pag web)
    Analizar indicadores de gestión de la efectividad de las campañas publicitarias.
    Direccionamiento del presupuesto.
    Creación de incentivos para la fuerza de ventas.
    Seguimiento metas de fuerza comercial.
    Análisis de indicadores de cumplimiento de la fuerza de ventas.
    Acompañamiento en cierre de negociaciones.
    Negociaciones con personas jurídicas (concesionarios y casa matriz)
    Negociaciones con proveedores.
    Desarrollar y coordinar las campañas implementadas con el fabricante (GM Colmotores).

Nombre de la empresa: S. O. S. ASESORES COMERCIALES
Cargo: Coordinador Mercadeo y Publicidad
(Marzo 2010 - Enero 2012)
    Creación de estrategias digitales.
    Creación de campañas a través de Googe adwords.
    Responsable por la dirección, planificación e implementación de las estratégicas comerciales y de mercadeo.
    Plan estratégico BTL, organizando , planeando y ejecutando eventos comerciales con alianzas estratégicas.
    Análisis del Mercado, para identificar oportunidades de negocio.
    Consecución y análisis de nuevas alianzas para la apertura de nuevos grupos asociativos en Bogotá.
    Consecución de nuevos clientes,
    Servicio al cliente de usuarios actuales de la empresa.
    Asesoría a personas naturales y jurídicas de la empresa.

Nombre de la empresa: ORGANIZACIÓN SANITAS S.A. (COLSANITAS)
Cargo: Ejecutivo de cuenta
(Febrero 2009 - Marzo 2010)
    Asesorar a clientes actuales acerca de los seguros ofrecidos por la empresa.
    Asesoras y afiliar clientes potenciales interesados en obtener un seguro con la entidad.
    Organización de eventos con las diferentes cuentas a cargo, con el objetivo de la consecución de nuevos clientes.
     Cumplir con un mínimo de 17 afiliaciones mensuales.
    Realizar campañas de mantenimiento de clientes actuales a través de medios digitales.
    Consecución de nuevas oportunidades de negocios empresariales, cooperativas y asociaciones.","rawText":"Nombre de la empresa: Brand Inn Agencia de mercadeo Cargo: Owner / Consultor Estratégico (Agosto 2016 – Septiembre 2017)  Direccionamiento de planes comerciales.  Creación de estrategias comerciales con enfoque a resultado.  Generación de planes comerciales, incentivos y auditoria.  Creación de estrategias digitales.  Creación, ejecución de campañas en Google adwords y Facebook Ads.  Análisis y planes de mejoramiento de campañas con base en los resultados de campañas de Google y Facebook.  Estrategias de Marketing de contenidos  Consultorias estratégicas.  Consultorias y auditorias de parrillas de medios y presupuestos.  Creación de estrategias 360 (Digital, ATL y BTL) Nombre de la empresa: Inversiones Dama Salud (Sonría) Cargo: DIRECTOR DE MERCADEO (Febrero 2014 - Agosto 2016)  Generación de estrategias comerciales para el equipo comercial de la empresa  Creación de incentivos al equipo comercial.  Analizar informes comerciales y crear planes de mejoramiento con base en los resultados.  Seguimiento de resultados del equipo comercial.  Capacitación de producto y estrategias comerciales al equipo comercial  Revitalización de marca a través del cambio de imagen, comunicación y proceso internos de la compañía.  Liderar estrategias de comunicación internas y externas ATL y BTL de la compañía. Enfoque al resultado, analizando las cifras de ventas y utilidades de la compañía  Liderar eventos a nivel nacional.  Direccionamiento y análisis de campañas digitales (redes sociales, e-commerce, correo masivo)  Direccionamiento de estrategias de marketing de contenido.  Direccionamiento en creación de parrillas de medios atl (Estrategias y análisis de parrillas en televisión nacional y cable.  Creación de incentivos para la fuerza comercial.  Apoyo y seguimiento del equipo comercial.  Direccionamiento de estrategias comerciales.  Creación de productos nuevos dependiendo de las tendencias del mercado y necesidades de la compañía y los clientes.  Seguimiento de tráfico Direccionamiento del equipo de mercadeo Negociación con agencias, diseño in-house e implementación de estrategias a largo y corto plazo. Optimización de presupuesto. 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Consultoria Criativa & Suporte Estratégico Trabalhamos lado a lado com empresas e empreendedores para diagnosticar, planejar e executar ações que realmente trazem resultado. Já participamos da estruturação de marcas do zero, rebranding, lançamentos e mentorias criativas. ? Apresentações Corporativas & Materiais Institucionais Com foco em clareza, estética e impacto visual, criamos apresentações de negócios, propostas comerciais, pitch decks e relatórios que impressionam. Tudo com design moderno, alinhado à identidade da marca. ?‍? Suporte Administrativo & Atendimento ao Cliente Experiência também com suporte remoto, atendimento em redes sociais, agendamentos, planilhas organizacionais, suporte a e-commerces e muito mais. ? FullTask Studio é sinônimo de solução completa. 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