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Supervisor de Cuentas Claves (Tiendas Oficiales)
1/12/2015 – 7/4/2017
Objetivos:
¬    Consolidar y Fortalecer el crecimiento de las Tiendas Oficiales: crecimiento de 160 nuevas marcas sumadas a pool actual que vende en el site directamente.
¬    Desarrollo de Estrategias de ventas: para incrementar las ventas de las Marcas dentro de la plataforma. Identificar nuevas oportunidades de venta y de negocio para la compañía.

PEPSICO ALIMENTOS, Caracas, Venezuela.
Coordinador de marca
1/10/2013 – 10/11/2015
Logros notables:
¬    Crecimiento constante: Segundo año de crecimiento consecutivo. Se obtuvo la venta mensual más alta desde el 2009, así como la participación más alta en valor y volumen desde el 2010
¬    Cambio en la mentalidad de la compañía: liderar un equipo multifuncional, para entender el comportamiento en ventas y financiero de la marca, para establecer una estrategia de priorización para marcas más rentables.
¬    Romper barreras de consumo: desarrollar una Campaña comunicacional utilizando personalidades importantes, creíbles, con reputación que ayudaron a romper las percepciones negativas que tenían los consumidores con el proceso de producción.
PEPSICO ALIMENTOS, Caracas, Venezuela.
Asistente de Marca Senior y Mercadeo Deportivo
17/9/2012 – 10/01/2013
Logros notables:
¬    Segmentación Marca-Deporte: Desarrollar una estrategia para entender cada fanático y realizar una comparación con cada consumidor. Esto nos permitió implementar estrategias específicas por deporte.

BAYER, S.A., Caracas, Venezuela.
Asistente de Marca
5/15/2011 – 9/15/2012
Logros notables:
¬    Análisis de los mercados de Calcio y Antigripales: Analizar y cuantificar la oportunidad de Mercado y el ingreso potencial de un Nuevo producto. Desarrollando una estrategia de marca para potenciar dicha oportunidad de Mercado.

S.C. JOHNSON & SON, Caracas, Venezuela.
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