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Docente en universidades de renombre del Ecuador, en áreas de estrategia y creatividad: Comunicación Publicitaria, Estrategia Creativa, Creatividad y Conceptualización, Publicidad Internacional ,Como crear proyectos comunicacionales,Brand Managment y Diseño de Campañas

Especialidades:Comunicación personal, comunicación estratégica, proyectos de comunicación, auditoría de comunicación, comunicación interna,

DATOS ACADÉMICOS

Estudios de postgrado

MAESTRIA (DOBLE TITULACIÓN UNIVERSITAT DE JAUME I CASTELLÓN    DIRCOM (DOBLE TITULACIÓN UNIVERSITAT DE JAUME I CASTELLÓN)

Estudios de pregrado
LICENCIADA EN CIENCIAS DE LA COMUNICACION    1040-06-692625          UDLA    ECUADOR    2006
PUBLICISTA    1040-06-692624          UDLA    ECUADOR    2006

CAPACITACIÓN: CURSOS, SEMINARIOS, ETC. DE ACTUALIZACIÓN PROFESIONAL Y PEDAGÓGICA (EN EL ÚLTIMO AÑO)

Nombre del curso / taller / seminario    Institución / Universidad    País    Área de conocimiento
-BÁSICO DE FOTOGRAFÍA    ALIANZA FRANCESA    ECUADOR    FOTOGRÁFICO
-PRIMER SEMINARIO CREATIVO INTERNACIONAL EN EL ECUADOR        ECUADOR    CREATIVIDAD
-INGLÉS AVANZADO    WALL STREET INSTITUTE    ECUADOR    IDIOMAS
-MANEJO DE COMUNICACIÓN PARA EL DESARROLO Y MANEJO DE CRISIS    IEP    ECUADOR    COMUNICACIÓN
-SEMINARIO DE MEDIOS    IBOPE    ECUADOR    PUBLICIDAD Y MEDIOS
-MANEJO DE CRISIS    UDLA    ECUADOR    COMUNICACIÓN
-EL DIRCOM DÍA A DÍA    UDLA    ECUADOR    COMUNICACIÓN
-INVESTIGACIÓN DE PÚBLICOS Y CONTINGENCIA    UDLA    ECUADOR    -COMUNICACIÓN Y PUBLICIDAD
-COMUNICACIÓN CON ENFOQUE EN RELACIONAMIENTO
-COMUNITARIO    INSTITUTO DE ESTUDIOS DE PETRÓLEO    ECUADOR    COMUNICACIÓN
-PLANEACIÓN ESTRATÉGICA EN LA COMUNICACIÓN    UDLA
-COMUNICACIÓN, IMAGEN Y PUBLICIDAD
-REDACCIÓN PERIODÍSTICA AVANZADA    INSTITUTO DE ESTUDIOS DE PETRÓLEO    ECUADOR    COMUNICACIÓN
-CURSO VIRTUAL DE REGLAMENTO DE SEGURIDAD Y SALUD EMPRESARIAL    IEP    ECUADOR    RSE
-CURSO VIRTUAL DE MEJOR SERVICIO AL USUARIO    IEP    ECUADOR    -SERVICIO AL CLIENTE
-ESTRATEGIA DIGITAL Y MARKETING    MEJORANDO.LA    COLOMBIA    COMUNICACIÓN DIGITAL
-RESPONSABILIDAD SOCIAL EMPRESARIAL    IEP    ECUADOR    RSE","rawText":"Más de 17 años de experiencia profesional, enfocados en diseño y gestión de estrategias de comunicación, desde varios ángulos profesionales, desde la publicidad como creativa, desde las relaciones públicas y comunicación corporativa como comunicadora. Docente en universidades de renombre del Ecuador, en áreas de estrategia y creatividad: Comunicación Publicitaria, Estrategia Creativa, Creatividad y Conceptualización, Publicidad Internacional ,Como crear proyectos comunicacionales,Brand Managment y Diseño de Campañas Especialidades:Comunicación personal, comunicación estratégica, proyectos de comunicación, auditoría de comunicación, comunicación interna, DATOS ACADÉMICOS Estudios de postgrado MAESTRIA (DOBLE TITULACIÓN UNIVERSITAT DE JAUME I CASTELLÓN DIRCOM (DOBLE TITULACIÓN UNIVERSITAT DE JAUME I CASTELLÓN) Estudios de pregrado LICENCIADA EN CIENCIAS DE LA COMUNICACION 1040-06-692625 UDLA ECUADOR 2006 PUBLICISTA 1040-06-692624 UDLA ECUADOR 2006 CAPACITACIÓN: CURSOS, SEMINARIOS, ETC. DE ACTUALIZACIÓN PROFESIONAL Y PEDAGÓGICA (EN EL ÚLTIMO AÑO) Nombre del curso / taller / seminario Institución / Universidad País Área de conocimiento -BÁSICO DE FOTOGRAFÍA ALIANZA FRANCESA ECUADOR FOTOGRÁFICO -PRIMER SEMINARIO CREATIVO INTERNACIONAL EN EL ECUADOR ECUADOR CREATIVIDAD -INGLÉS AVANZADO WALL STREET INSTITUTE ECUADOR IDIOMAS -MANEJO DE COMUNICACIÓN PARA EL DESARROLO Y MANEJO DE CRISIS IEP ECUADOR COMUNICACIÓN -SEMINARIO DE MEDIOS IBOPE ECUADOR PUBLICIDAD Y MEDIOS -MANEJO DE CRISIS UDLA ECUADOR COMUNICACIÓN -EL DIRCOM DÍA A DÍA UDLA ECUADOR COMUNICACIÓN -INVESTIGACIÓN DE PÚBLICOS Y CONTINGENCIA UDLA ECUADOR -COMUNICACIÓN Y PUBLICIDAD -COMUNICACIÓN CON ENFOQUE EN RELACIONAMIENTO -COMUNITARIO INSTITUTO DE ESTUDIOS DE PETRÓLEO ECUADOR COMUNICACIÓN -PLANEACIÓN ESTRATÉGICA EN LA COMUNICACIÓN UDLA -COMUNICACIÓN, IMAGEN Y PUBLICIDAD -REDACCIÓN PERIODÍSTICA AVANZADA INSTITUTO DE ESTUDIOS DE PETRÓLEO ECUADOR COMUNICACIÓN -CURSO VIRTUAL DE REGLAMENTO DE SEGURIDAD Y SALUD EMPRESARIAL IEP ECUADOR RSE -CURSO VIRTUAL DE MEJOR SERVICIO AL USUARIO IEP ECUADOR -SERVICIO AL CLIENTE -ESTRATEGIA DIGITAL Y MARKETING MEJORANDO.LA COLOMBIA COMUNICACIÓN DIGITAL -RESPONSABILIDAD SOCIAL EMPRESARIAL IEP ECUADOR RSE","canEdit":false,"editUrl":"https://www.workana.com/freelancer/28d538f3a0974ef0a4ba902524407625/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"EXPERIENCIA DOCENTE

EXPERIENCIA ESPECÍFICA EN DOCENCIA E INVESTIGACIÓN
Función/Cargo:     DOCENTE
Institución:     UNIVERSIDAD DE LAS AMÉRICAS
País / Ciudad:     ECUADOR
Período:      Desde Septiembre de 2014 a la fecha
Actividades:     MATERIAS:
•    Inducción a la Publicidad
•    Inducción a la Comunicación Corporativa

Función/Cargo:    DOCENTE
Institución:     UNIVERSIDAD CRISTIANA DEL ECUADOR
País / Ciudad:     ECUADOR
Período:      DESDE (2007) HASTA (2008)
Actividades:     MATERIA: COMUNICACIÓN PUBLICITARIA

Función/Cargo:     DOCENTE
Institución:     UNIVERSIDAD SANTO TOMÁS
País / Ciudad:     ECUADOR
Período:      DESDE (2007) HASTA (2008)
Actividades:
MATERIA: ESTRATEGIA CREATIVA.

Función/Cargo:     DOCENTE
Institución:     UNIVERSIDAD ISRAEL
País / Ciudad:     ECUADOR
Período:      Desde (2007) hasta (2008)
Actividades:     MATERIAS: REDACCIÓN CREATIVA, DISEÑO DE CAMPAÑAS, CAMPAÑAS
PUBLICITARIAS, CREATIVIDAD Y CONCEPTUALIZACIÓN

Cursos dictados

a)    Cursos dictados en Pregrado

BRAND MANAGMENT Y DISEÑO DE CAMPAÑAS    2007
BTLS    2007
PUBLICIDAD INTERNACIONAL    2007
PUBLICIDAD INTERNA VS EXTERNA    2011
COMO CREAR PROYECTOS COMUNICACIONALES    2011
LA PUBLICIDAD INTERNA    2011

EXPERIENCIA PROFESIONAL

FUNCIÓN/CARGO:     ASESORA EXTERNA
INSTITUCIÓN:     SALUTARE
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2003
ACTIVIDADES:     Proyecto:
Planificación , diseño, seguimiento y creación de Imagen Institucional
empresa Salutare.

FUNCIÓN/CARGO:     ASESORA EXTERNA
INSTITUCIÓN:     PROEVENT
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      05/2003 A 08/2003 , 05/2004 A 08/2004 , 05/2005 A 08/2005
ACTIVIDADES:     Manejo de proyectos estratégicos que coadyuven a lograr los objetivos
Empresariales de diversos clientes.

FUNCIÓN/CARGO:     CREATIVA
INSTITUCIÓN:     MARURI
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2005 - 2006
ACTIVIDADES:
REDACTORA EN LA AGENCIA DE PUBLICIDAD DEMARURI ,
SEGUIMIENTO Y CONTROL DEL TRABAJO REALIZADO POR PROYECTO
EN LAS CUENTAS:
AEREOGAL, MOBIL, SCHERING PLOUGH, REVISTA VANGUARDIA, SUKASA,
ANETA, PLAY ZONE, KRUGER, SUPERMAXI, LICORESA, SEGUROS
INTEROCEÁNICA, GRUNENTHAL, MUTUALISTA PICHINCHA

FUNCIÓN/CARGO:     DIRECTORA DE COMUNICACIÓN
INSTITUCIÓN:    PROEVENT
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2006 AL 2008
ACTIVIDADES:    ASESORÍA Y CREACIÓN DE ESTRATEGIAS DE COMUNICACIÓN INTEGRAL
PARA LAS MARCAS
MANEJO DE PROYECTOS ESTRATÉGICOS POR CLIENTE: ELABORACIÓN,
DISEÑO, PLANIFICACIÓN, SEGUIMIENTO Y CONTROL POR PROYECTO.

FUNCIÓN/CARGO:     ASESORA EN COMUNICACIÓN POLÍTICA
INSTITUCIÓN:    LISTA 55
PAÍS / CIUDAD:     ECUADOR
PERÍODO:     2009
ACTIVIDADES:    ASESORÍA EN COMUNICACIÓN Y PUBLICIDAD A PARTIDO POLÍTICO PARA
ELECCIONES DE ASAMBLEÍSTAS NACIONALES Y PROVINCIALES
MANEJO DEL DISEÑO,PLANIFICACIÓN Y PRODUCCIÓN DE PROYECTO
COMUNICACIONAL A NIVEL NACIONAL
FUNCIÓN/CARGO:     ANALISTA DE RELACIONES PÚBLICAS
INSTITUCIÓN:     EP PETROECUADOR
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2008 AL 2011
ACTIVIDADES:
ELABORACIÓN, DISEÑO, PLANIFICACIÓN, SEGUIMIENTO Y CONTROL
DE PROYECTOS DE COMUNICACIÓN A NIVEL INTERNO Y EXTERNO.

REALIZACIÓN DE ESTRATEGIAS PUBLICITARIAS PARA CAMPAÑAS
DE EP PETROECUADOR

EN RELACIONES PÚBLICAS: REALIZACIÓN DE BOLETINES DE PRENSA,
COMUNICADOS, ARTÍCULOS.
ASESORAMIENTO DE IMAGEN CORPORATIVA

LOGÍSTICA, CONCEPTUALIZACIÓN Y PRODUCCIÓN DE EVENTOS
INTERNOS Y EXTERNOS CON PÚBLICOS NACIONALES E INTERNACIONALES;
OPEP, ARPEL Y EVENTOS DE GOBIERNO.

FUNCIÓN/CARGO:     RESPONSABLE DEL ÁREA DE IMAGEN EMPRESARIAL, DE LA GERENCIA DE
SEGURIDAD, SALUD Y AMBIENTE DE EP PETROECUADOR

INSTITUCIÓN:     EP PETROECUADOR
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2011 AL 2013
Actividades:
ASESORÍA A LA GERENCIA DE SSA EN TEMAS DE IMAGEN Y
COMUNICACIÓN.
ELABORACIÓN, DISEÑO E IMPLEMENTACIÓN DE PROYECTOS DE
COMUNICACIÓN SOCIAL Y RESPONSABILIDAD SOCIAL EMPRESARIAL
SOPORTE DE LOGÍSTICA, RELACIONES PÚBLICAS Y MANEJO DE MEDIOS

FUNCIÓN/CARGO:    ANALISTA DE PUBLICIDAD

INSTITUCIÓN:     EP PETROECUADOR
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2014
ACTIVIDADES:
ELABORACIÓN, DISEÑO, PRODUCCIÓN E IMPLEMENTACIÓN DEL
PROYECTO DE COMUNICACIÓN INTERNA DE EP PETROECUADOR,
A NIVEL NACIONAL

SEGUIMIENTO, CONTROL Y ELABORACIÓN DE ESTRATEGIAS DE
MEJORAMIENTO CONTINUO DE PROYECTOS INTERNOS COMUNICACIONALES

FUNCIÓN/CARGO:    RESPONSABLE DEL ÁREA DE IMAGEN EMPRESARIAL GERENCIA COMERCIO INTERNACIONAL Y PLANIFICACIÓN Y CONTROL

INSTITUCIÓN:     EP PETROECUADOR
PAÍS / CIUDAD:     ECUADOR
PERÍODO:      2015
ACTIVIDADES:
CREACIÓN DE NOTAS PARA BOLETINES INTERNOS, EXTERNOS, NOTICIERO DE TELEVISIÓN, CARTELERA Y PRODUCTOS DIGITALES.
COBERTURA Y RECOPILACIÓN DE INFORMACIÓN Y ENTREVISTAS

ELABORACIÓN, DISEÑO, PRODUCCIÓN E IMPLEMENTACIÓN DEL
PROYECTO DE COMUNICACIÓN INTERNA DE EP PETROECUADOR,
A NIVEL NACIONAL

SEGUIMIENTO, CONTROL Y ELABORACIÓN DE ESTRATEGIAS DE
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Función/Cargo: DOCENTE Institución: UNIVERSIDAD ISRAEL País / Ciudad: ECUADOR Período: Desde (2007) hasta (2008) Actividades: MATERIAS: REDACCIÓN CREATIVA, DISEÑO DE CAMPAÑAS, CAMPAÑAS PUBLICITARIAS, CREATIVIDAD Y CONCEPTUALIZACIÓN Cursos dictados a) Cursos dictados en Pregrado BRAND MANAGMENT Y DISEÑO DE CAMPAÑAS 2007 BTLS 2007 PUBLICIDAD INTERNACIONAL 2007 PUBLICIDAD INTERNA VS EXTERNA 2011 COMO CREAR PROYECTOS COMUNICACIONALES 2011 LA PUBLICIDAD INTERNA 2011 EXPERIENCIA PROFESIONAL FUNCIÓN/CARGO: ASESORA EXTERNA INSTITUCIÓN: SALUTARE PAÍS / CIUDAD: ECUADOR PERÍODO: 2003 ACTIVIDADES: Proyecto: Planificación , diseño, seguimiento y creación de Imagen Institucional empresa Salutare. FUNCIÓN/CARGO: ASESORA EXTERNA INSTITUCIÓN: PROEVENT PAÍS / CIUDAD: ECUADOR PERÍODO: 05/2003 A 08/2003 , 05/2004 A 08/2004 , 05/2005 A 08/2005 ACTIVIDADES: Manejo de proyectos estratégicos que coadyuven a lograr los objetivos Empresariales de diversos clientes. FUNCIÓN/CARGO: CREATIVA INSTITUCIÓN: MARURI PAÍS / CIUDAD: ECUADOR PERÍODO: 2005 - 2006 ACTIVIDADES: REDACTORA EN LA AGENCIA DE PUBLICIDAD DEMARURI , SEGUIMIENTO Y CONTROL DEL TRABAJO REALIZADO POR PROYECTO EN LAS CUENTAS: AEREOGAL, MOBIL, SCHERING PLOUGH, REVISTA VANGUARDIA, SUKASA, ANETA, PLAY ZONE, KRUGER, SUPERMAXI, LICORESA, SEGUROS INTEROCEÁNICA, GRUNENTHAL, MUTUALISTA PICHINCHA FUNCIÓN/CARGO: DIRECTORA DE COMUNICACIÓN INSTITUCIÓN: PROEVENT PAÍS / CIUDAD: ECUADOR PERÍODO: 2006 AL 2008 ACTIVIDADES: ASESORÍA Y CREACIÓN DE ESTRATEGIAS DE COMUNICACIÓN INTEGRAL PARA LAS MARCAS MANEJO DE PROYECTOS ESTRATÉGICOS POR CLIENTE: ELABORACIÓN, DISEÑO, PLANIFICACIÓN, SEGUIMIENTO Y CONTROL POR PROYECTO. FUNCIÓN/CARGO: ASESORA EN COMUNICACIÓN POLÍTICA INSTITUCIÓN: LISTA 55 PAÍS / CIUDAD: ECUADOR PERÍODO: 2009 ACTIVIDADES: ASESORÍA EN COMUNICACIÓN Y PUBLICIDAD A PARTIDO POLÍTICO PARA ELECCIONES DE ASAMBLEÍSTAS NACIONALES Y PROVINCIALES MANEJO DEL DISEÑO,PLANIFICACIÓN Y PRODUCCIÓN DE PROYECTO COMUNICACIONAL A NIVEL NACIONAL FUNCIÓN/CARGO: ANALISTA DE RELACIONES PÚBLICAS INSTITUCIÓN: EP PETROECUADOR PAÍS / CIUDAD: ECUADOR PERÍODO: 2008 AL 2011 ACTIVIDADES: ELABORACIÓN, DISEÑO, PLANIFICACIÓN, SEGUIMIENTO Y CONTROL DE PROYECTOS DE COMUNICACIÓN A NIVEL INTERNO Y EXTERNO. REALIZACIÓN DE ESTRATEGIAS PUBLICITARIAS PARA CAMPAÑAS DE EP PETROECUADOR EN RELACIONES PÚBLICAS: REALIZACIÓN DE BOLETINES DE PRENSA, COMUNICADOS, ARTÍCULOS. ASESORAMIENTO DE IMAGEN CORPORATIVA LOGÍSTICA, CONCEPTUALIZACIÓN Y PRODUCCIÓN DE EVENTOS INTERNOS Y EXTERNOS CON PÚBLICOS NACIONALES E INTERNACIONALES; OPEP, ARPEL Y EVENTOS DE GOBIERNO. FUNCIÓN/CARGO: RESPONSABLE DEL ÁREA DE IMAGEN EMPRESARIAL, DE LA GERENCIA DE SEGURIDAD, SALUD Y AMBIENTE DE EP PETROECUADOR INSTITUCIÓN: EP PETROECUADOR PAÍS / CIUDAD: ECUADOR PERÍODO: 2011 AL 2013 Actividades: ASESORÍA A LA GERENCIA DE SSA EN TEMAS DE IMAGEN Y COMUNICACIÓN. ELABORACIÓN, DISEÑO E IMPLEMENTACIÓN DE PROYECTOS DE COMUNICACIÓN SOCIAL Y RESPONSABILIDAD SOCIAL EMPRESARIAL SOPORTE DE LOGÍSTICA, RELACIONES PÚBLICAS Y MANEJO DE MEDIOS FUNCIÓN/CARGO: ANALISTA DE PUBLICIDAD INSTITUCIÓN: EP PETROECUADOR PAÍS / CIUDAD: ECUADOR PERÍODO: 2014 ACTIVIDADES: ELABORACIÓN, DISEÑO, PRODUCCIÓN E IMPLEMENTACIÓN DEL PROYECTO DE COMUNICACIÓN INTERNA DE EP PETROECUADOR, A NIVEL NACIONAL SEGUIMIENTO, CONTROL Y ELABORACIÓN DE ESTRATEGIAS DE MEJORAMIENTO CONTINUO DE PROYECTOS INTERNOS COMUNICACIONALES FUNCIÓN/CARGO: RESPONSABLE DEL ÁREA DE IMAGEN EMPRESARIAL GERENCIA COMERCIO INTERNACIONAL Y PLANIFICACIÓN Y CONTROL INSTITUCIÓN: EP PETROECUADOR PAÍS / CIUDAD: ECUADOR PERÍODO: 2015 ACTIVIDADES: CREACIÓN DE NOTAS PARA BOLETINES INTERNOS, EXTERNOS, NOTICIERO DE TELEVISIÓN, CARTELERA Y PRODUCTOS DIGITALES. 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