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My profile is Multimedia / Online & Offline (print) design.
I have more than 17 years in Web design & front end development and video production/audio. Now i have vast experience in responsive web, UI/UX design with Mobile First aproach. I develope sites / landing pages in HTML5, CSS3·, Jquery using Bootstrap & Foundation as the main framework for the responsive behavior, in cross browsers scenarios. I´m a specialist in Websites performance (websites loading times, optimization in code, etc.) and SEO, using Google Page Insights metrics, for example.
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I have a UX Designer Certificate. I attended a course to become a UX Designer. This is my certificate;

In digital multimedia i do 2D video animations using After Effects, or Adobe Animate. Video edition in Premier for web & social media. Audio edition & mastering for web & social media. More than 10 years in video edition & production.

Also, as my profile indicates, I have experience working in offline design (print) for example: packaging, manuals, flyers, branding, plotter design, magazines, cd artwork, and all type of print material. I have the knlowledge in printing systems (offset or digital) using CMYK & Pantone colors.

Examples of my work are in my Behance Potfolio.","rawText":"I´m a Sr. Graphic Designer graduated from the University of Buenos Aires, Argentina. My profile is Multimedia / Online & Offline (print) design. I have more than 17 years in Web design & front end development and video production/audio. Now i have vast experience in responsive web, UI/UX design with Mobile First aproach. I develope sites / landing pages in HTML5, CSS3·, Jquery using Bootstrap & Foundation as the main framework for the responsive behavior, in cross browsers scenarios. I´m a specialist in Websites performance (websites loading times, optimization in code, etc.) and SEO, using Google Page Insights metrics, for example. I also work with Wordpress, using themes and editing them (the design) for match and adapt the look&feel of the brand. I install wodpress, themes, plug-ins, optimize the wordpress, change the design with CSS3, etc. I manage hostings so i know all about FTP and server´s settings, for the best performance in Wordpress & Static Web sites. I have a UX Designer Certificate. I attended a course to become a UX Designer. This is my certificate; In digital multimedia i do 2D video animations using After Effects, or Adobe Animate. Video edition in Premier for web & social media. Audio edition & mastering for web & social media. More than 10 years in video edition & production. Also, as my profile indicates, I have experience working in offline design (print) for example: packaging, manuals, flyers, branding, plotter design, magazines, cd artwork, and all type of print material. I have the knlowledge in printing systems (offset or digital) using CMYK & Pantone colors. Examples of my work are in my Behance Potfolio.","canEdit":false,"editUrl":"https://www.workana.com/freelancer/08df45c3cd9775c6f25ef50ccf34fd5f/profile/description","g11n":{"edit":"Edit","save":"Save","cancel":"Cancel","warning":"Warning: Don't share contact information or you may be blocked.","expandText":"View more","collapseText":"View less","placeholder":"In a few words, sum up what best defines you as a professional. Show the world what you have to offer and give direction to your freelance career. Ex: Image and sound designer specializing in institutional videos and photo retouching."},"validation":{"required":true,"min":20}},"history":{"section":"history","title":"Work history","dangerouslyWillBeRenderAsHtml_text":"October 2011 – Present: Deville Art Studios
- Art Direction & Multimedia / Web Design. Proyects planning and execution.
- Responsive Websites & Landing Pages Design, with Mobile First Aproach & Development (HTML5, CCS3, Jquery). Using Bootstrap or Foundation frameworks.
- Newsletters design y html development. Banners ADS in HTML5 (animation) in Adobe Animate.
- Video editing & animation (2d motion graphics). Production. Audio editing.
- Design Social media ADs / Feed Posts static & animated (video) / (Facebook, Google Display Network, Instagram, etc).
- Offline design for packaging, manuals, magazines, street advertising, flyers, brochures, branding.
I did the whole brandind ecosystem for Antina (it´s a Tv company of digital television). They call me for start with few material of printing design and then i did all the branding of the company. I started with flyers, then Street Advertising: billboards & POP,
plotting of vehicles. Then i did the landing pages (design and html development) for the services that they promote with Google Adwords, Google Ads (that i do in html5), and last (this was a really big challenge) the new company website. This was a challenge because the old website was very simple (bad design and not responsive) and so difficult for the customers to did all the administration querys of the service, technical resources and information.
I did the job with listening all the areas of the company, looking what they need. Then i proposed a web tree that i analyzed with them. With the web tree, I was able for asking information about the sections wich i designed the information structure with wireframes which i validated with them. That was the most important part of the process because they could see how the information was designed, the places for the titles, text, images, links, navigation components,etc.
When they validated the wireframes, i was ready for design the high detail mockup. In that process y choosed the web font, main colors (principal, secondaries, accent), icons, image design and composition, etc. With the design approval I started to work with the develope in HTML I choosed the Foundation Framework, which is very stable, crossbrowser compatbility and gives JS interaction components. When i finished the HTML development I send the HTMLs, JS, CSS, Assets, etc. to the area of systems of Antina in which they did all the backend development in .Net. The main structure of the web site was SEO optimized with HTML5 tags, and labels.
The webiste was launched in 2017 with a 10 months of hard work, but was a big succes because the customers can do all the administration querys, services upgrades, payments, technical assistance, etc. The incoming calls of the call center was reduced because the website helped the clients.

April 2008 – September 2011: ECV Consulting S. A. E-Learning Company.
Team Leader & Art director - UI & UX.
- Proyects planning and execution. LMS, custom design & development of Learn Managment Systems. Also supervision of courses design (Information design, graphic assets, illustration resourses, typography selection, photo, video and audio editing).
- Interdisciplinary team coordination in the following areas: design, illustration & development in PHP, Flash, Action Script, MySql.
- E-Learning implementation (LMS custom platforms & course development) for: Ipsos Training Center (Ipsos Global), Instituto Superior de la Carrera del Gobierno de la Ciudad Autónoma de Buenos Aires (Argentina), Telefónica (Mexico), Mazda (Mexico), Payroll (Chile/Argentina), Cablevision Fibertel (Argentina). Secretaria Plus (Spain), IASE - Instituto Argentino de Secretarias Ejecutivas (Argentina). Gobierno de Mexico (Mexico). CFA - AIG (USA / Argentina).
- Art direction, UI & multimedia development of courses: Mazda (México), Ipsos Global (Argentina, UK, USA, France), Cablevisión (Argentina), ISC Gobierno de la Ciudad de Buenos Aires (Argentina), Compañía Financiera Argentina – AIG (USA / Argentina) , IMAE (México), Telefónica - Movistar (México), Gobierno de Mexico (Mexico).

The implementation of the LMS for the Goverment of Buenos Aires was a success, because all the staff and
employees of the goverment did the courses online. It was a really good tool for teach them new knlowledge that they appreciated. I also did a public conference with the authorities explaining the importance of the online training and the online tools (like forums) in which the students and the professors can exchange knowledge and also they can discuss the content of the courses, asking questions, for example.

March 2005 – March 2008: Sion S.A.
Art director.
- Street advertising - Design & Creativity. I was the responsable of the creativity and design elements like Billborads (Street advertising), flyers, brochures, POP.
- Sion S.A. Brand ID redisign. (for general consumers, home users). I did the brand restyling for a better consumer aproach. The colors that i choosed was a really good choice because the brand was more fresh.
- Sion Business. Brand ID redisign. (for organizations, companies). Here i did also the Brand refresh por the Business division of Sion, i wanted a more corporative aproach, using colors like blue, for give the feel of a solid and trust company.
- I did the Web Design & HTML/Flash development for clients like: CIE Radio Group - Mexico / Argentina (FM Rock&pop, FM Blue, FM Aspen, AM América, FM Metro) Megatlon, Radio Disney, Rodó, Bayfem, Radio Uno, Arredo, Sudametal S.A, Argontech S.A., Estudio de Rosa & Asociados.

June 2003 – March 2005: Sion S.A.
Junior / Ssr. Graphic Designer.
- Design & Prepared print files for printing (offset and digital). I learned all the aspects in the printing process.
- Websites maintenance. Design of elements for websites. Banners Ads. I started to know more about Web Design, best practices.
- Assist Sr. Graphic Designers and Art Director in the design process. This was very important because i learned how they think the tools that a designer choose (colors, typography, morphological assets, etc.)","rawText":"October 2011 – Present: Deville Art Studios - Art Direction & Multimedia / Web Design. Proyects planning and execution. - Responsive Websites & Landing Pages Design, with Mobile First Aproach & Development (HTML5, CCS3, Jquery). Using Bootstrap or Foundation frameworks. - Newsletters design y html development. Banners ADS in HTML5 (animation) in Adobe Animate. - Video editing & animation (2d motion graphics). Production. Audio editing. - Design Social media ADs / Feed Posts static & animated (video) / (Facebook, Google Display Network, Instagram, etc). - Offline design for packaging, manuals, magazines, street advertising, flyers, brochures, branding. I did the whole brandind ecosystem for Antina (it´s a Tv company of digital television). They call me for start with few material of printing design and then i did all the branding of the company. I started with flyers, then Street Advertising: billboards & POP, plotting of vehicles. Then i did the landing pages (design and html development) for the services that they promote with Google Adwords, Google Ads (that i do in html5), and last (this was a really big challenge) the new company website. This was a challenge because the old website was very simple (bad design and not responsive) and so difficult for the customers to did all the administration querys of the service, technical resources and information. I did the job with listening all the areas of the company, looking what they need. Then i proposed a web tree that i analyzed with them. With the web tree, I was able for asking information about the sections wich i designed the information structure with wireframes which i validated with them. That was the most important part of the process because they could see how the information was designed, the places for the titles, text, images, links, navigation components,etc. When they validated the wireframes, i was ready for design the high detail mockup. In that process y choosed the web font, main colors (principal, secondaries, accent), icons, image design and composition, etc. With the design approval I started to work with the develope in HTML I choosed the Foundation Framework, which is very stable, crossbrowser compatbility and gives JS interaction components. When i finished the HTML development I send the HTMLs, JS, CSS, Assets, etc. to the area of systems of Antina in which they did all the backend development in .Net. The main structure of the web site was SEO optimized with HTML5 tags, and labels. The webiste was launched in 2017 with a 10 months of hard work, but was a big succes because the customers can do all the administration querys, services upgrades, payments, technical assistance, etc. The incoming calls of the call center was reduced because the website helped the clients. April 2008 – September 2011: ECV Consulting S. A. E-Learning Company. Team Leader & Art director - UI & UX. - Proyects planning and execution. LMS, custom design & development of Learn Managment Systems. Also supervision of courses design (Information design, graphic assets, illustration resourses, typography selection, photo, video and audio editing). - Interdisciplinary team coordination in the following areas: design, illustration & development in PHP, Flash, Action Script, MySql. - E-Learning implementation (LMS custom platforms & course development) for: Ipsos Training Center (Ipsos Global), Instituto Superior de la Carrera del Gobierno de la Ciudad Autónoma de Buenos Aires (Argentina), Telefónica (Mexico), Mazda (Mexico), Payroll (Chile/Argentina), Cablevision Fibertel (Argentina). Secretaria Plus (Spain), IASE - Instituto Argentino de Secretarias Ejecutivas (Argentina). Gobierno de Mexico (Mexico). CFA - AIG (USA / Argentina). - Art direction, UI & multimedia development of courses: Mazda (México), Ipsos Global (Argentina, UK, USA, France), Cablevisión (Argentina), ISC Gobierno de la Ciudad de Buenos Aires (Argentina), Compañía Financiera Argentina – AIG (USA / Argentina) , IMAE (México), Telefónica - Movistar (México), Gobierno de Mexico (Mexico). The implementation of the LMS for the Goverment of Buenos Aires was a success, because all the staff and employees of the goverment did the courses online. It was a really good tool for teach them new knlowledge that they appreciated. I also did a public conference with the authorities explaining the importance of the online training and the online tools (like forums) in which the students and the professors can exchange knowledge and also they can discuss the content of the courses, asking questions, for example. March 2005 – March 2008: Sion S.A. Art director. - Street advertising - Design & Creativity. 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